A Kickstarter campaign with a $50,000 goal to fund a beverage cooler with lots of bonus features topped 13 million, so why does the Coolest Cooler end up on so many crowdfunding failure lists?

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<p>A Kickstarter campaign with a $50,000 goal to fund a beverage cooler with lots of bonus features topped 13 million, so why does the Coolest Cooler end up on so many crowdfunding failure lists?</p><p> </p> Learn more about your ad-choices at <a href="https://www.iheartpodcastnetwork.com">https://www.iheartpodcastnetwork.com</a>

For many companies, there’s a definitive moment that could determine success or failure. What do you do when you find yourself at The Brink?

Business on the Brink

Chilling Out with the Coolest Cooler

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/84bcf3d1-f172-4704-838b-ae32000d14d8/transcript