Gavin is joined by entrepreneur and digital marketing expert, Ana Raynes, the founder of Simplified Impact, specialists in growth marketing strategies that drive digital traffic and sales. Ana discusses the ways in which you can get your business marketing strategies in order for 2021, the areas in which you should be focussing, and why now is the right time to get moving!

Sign Up Here: https://bit.ly/biz-pod

 

 KEY TAKEAWAYS
The companies who have maintained sales during 2020 are the ones who did not panic externally, kept marketing strategies in place, and held on tight. The results may not be growth, but sales do not seem to be down, which is encouraging.
The inefficiency of ads are a great foundational place to start when looking at digital marketing. Subsequently, focus upon the websites, examining how people are moving through your online experience. 
In-person meetings are set to rise in 2021 as we move away from the lockdown situation. Online conferencing will now be a mainstay in certain conditions, but in-person meetings will now be seen as a “perk”.
With the rise of messaging and group task-delegation services, such as Slack, email inboxes are becoming more refined, leading to a greater sense of engagement.

BEST MOMENTS

‘Whatever we were doing before wasn’t working’ 

‘In-person is going to be really important’ 

‘Anything you’re doing on social has gone up!’ 

’The more action, the more well-received it is, for sure' 

 VALUABLE RESOURCES

 

The Business Mastermind Podcast 

Ana Maria Raynes LinkedIn - https://www.linkedin.com/in/anamariaraynes/

Simplified Impact - https://simplifiedimpact.com  

ABOUT THE HOST

 

Gavin Preston

 

Gavin is an inspirational Speaker, Business Strategist, Business Growth Mentor, Trainer and

high-performance Coach.  He works with Business Owners and Entrepreneurs and has a strong track record in creating creative strategies to accelerate the growth of their business. He has helped hundreds of SME business owners and leaders improve their performance and that of their business and a comparable number of executives and employees in blue-chip corporates over the last 20 years.

 

Gavin’s energetic, insightful and yet down to earth and practical talks, workshops and coaching is in demand with high growth business between £250,000 and £30 million revenue and with multi-national organisations at all levels from Board to frontline

Managers. He is an expert in Business Growth Strategies, Peak Performance

Mindset, Persuasion & Engagement, Marketing, Productivity, Leadership

Development, Team Development & Motivation, Leading Change, Stakeholder

Management, Personal Effectiveness and Behavioural Change.

 

CONTACT METHOD

 

Gavin Preston Website

Gavin Preston LinkedIn

Gavin Preston YouTube

Gavin Preston Facebook

Gavin Preston Twitter

 

 

 

 

 

 

Gavin is joined by entrepreneur and digital marketing expert, Ana Raynes, the founder of Simplified Impact, specialists in growth marketing strategies that drive digital traffic and sales. Ana discusses the ways in which you can get your business marketing strategies in order for 2021, the areas in which you should be focussing, and why now is the right time to get moving!
<hr>
Sign Up Here: <a href="https://bit.ly/biz-pod">https://bit.ly/biz-pod</a>
<hr>
&nbsp;
&nbsp;KEY TAKEAWAYS
<ul>
<li>The companies who have maintained sales during 2020 are the ones who did not panic externally, kept marketing strategies in place, and held on tight. The results may not be growth, but sales do not seem to be down, which is encouraging.</li>
<li>The inefficiency of ads are a great foundational place to start when looking at digital marketing. Subsequently, focus upon the websites, examining how people are moving through your online experience.&nbsp;</li>
<li>In-person meetings are set to rise in 2021 as we move away from the lockdown situation. Online conferencing will now be a mainstay in certain conditions, but in-person meetings will now be seen as a &ldquo;perk&rdquo;.</li>
<li>With the rise of messaging and group task-delegation services, such as Slack, email inboxes are becoming more refined, leading to a greater sense of engagement.</li>
</ul>
BEST MOMENTS
&lsquo;Whatever we were doing before wasn&rsquo;t working&rsquo; 
&lsquo;In-person is going to be really important&rsquo; 
&lsquo;Anything you&rsquo;re doing on social has gone up!&rsquo; 
&rsquo;The more action, the more well-received it is, for sure' 
&nbsp;VALUABLE RESOURCES
&nbsp;
<a href="https://podcasts.apple.com/us/podcast/business-mastermind-podcast/id1462414516">The Business Mastermind Podcast</a>&nbsp;
Ana Maria Raynes LinkedIn -&nbsp;<a href="https://www.linkedin.com/in/anamariaraynes/">https://www.linkedin.com/in/anamariaraynes/</a>
Simplified Impact -&nbsp;<a href="https://simplifiedimpact.com/">https://simplifiedimpact.com</a> &nbsp;
ABOUT THE HOST
&nbsp;
Gavin Preston
&nbsp;
Gavin is an inspirational Speaker, Business Strategist, Business Growth Mentor, Trainer and
high-performance Coach.&nbsp; He works with Business Owners and Entrepreneurs and has a strong track record in creating creative strategies to accelerate the growth of their business. He has helped hundreds of SME business owners and leaders improve their performance and that of their business and a comparable number of executives and employees in blue-chip corporates over the last 20 years.
&nbsp;
Gavin&rsquo;s energetic, insightful and yet down to earth and practical talks, workshops and coaching is in demand with high growth business between &pound;250,000 and &pound;30 million revenue and with multi-national organisations at all levels from Board to frontline
Managers. He is an expert in Business Growth Strategies, Peak Performance
Mindset, Persuasion &amp; Engagement, Marketing, Productivity, Leadership
Development, Team Development &amp; Motivation, Leading Change, Stakeholder
Management, Personal Effectiveness and Behavioural Change.
&nbsp;
CONTACT METHOD
&nbsp;
<a href="https://www.gavinpreston.com/">Gavin Preston Website</a>
<a href="http://linkedin.com/in/gavinpreston/">Gavin Preston LinkedIn</a>
<a href="https://www.youtube.com/user/gavinpreston1">Gavin Preston YouTube</a>
<a href="https://www.facebook.com/GavinPrestonGrowthStrategies/">Gavin Preston Facebook</a>
<a href="https://twitter.com/gavinpreston?lang=en">Gavin Preston Twitter</a>
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The Business Mastermind Podcast is for business owners and leaders in small to medium-sized businesses.  

If you are running a business with revenue between £100,000 and £20 million, and are looking for inspiration, insights, lessons learnt, resources and growth strategies from down to earth, relatable business people then this podcast is for you. 

It is a meeting of minds between everyday business people and specialists on their journey to master business growth. You will find these discussions both engaging and relatable, covering topics such as marketing, leadership, systems, strategy, scaling, culture, resiliency and mindset.  

Your host Gavin Preston, a student of what works, facilitates a flowing conversation that uncovers the gems of his guests' success strategies, insights and hacks.  

There is richness in the variety of the guest’s expertise, sector and their own story.  These conversations are interspersed by episodes from Gavin as he shares the growth strategies and insights from working with clients across numerous sectors.  Insight, strategy and action points that will help you Survive and Thrive in business and life as you scale your business and achieve a bigger impact for your customers, colleagues and communities.

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