Clients will more likely buy from you if they feel heard and understood. Sue Barrett, CEO of Barrett Consulting Group, says it’s incumbent on leaders to ensure their sales teams learn to develop long-term relationships with clients. As the world becomes more complex and products become commoditised, buyers are not just looking for solutions, she says, but looking beyond that. And so, it’s worth embracing value-based selling, which could involve any number of things including, risk-mitigation, return on investment, security of supply chains, or new market opportunities. Modern sales teams to succeed need to think beyond short-term transactions and strive develop lasting, meaningful, collaborative solutions to their clients.



Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

Clients will more likely buy from you if they feel heard and understood. Sue Barrett, CEO of Barrett Consulting Group, says it’s incumbent on leaders to ensure their sales teams learn to develop long-term relationships with clients. As the world becomes more complex and products become commoditised, buyers are not just looking for solutions, she says, but looking beyond that. And so, it’s worth embracing value-based selling, which could involve any number of things including, risk-mitigation, return on investment, security of supply chains, or new market opportunities. Modern sales teams to succeed need to think beyond short-term transactions and strive develop lasting, meaningful, collaborative solutions to their clients. 
Business Essentials Daily is produced by:
SoundCartel <a href="https://soundcartel.com.au/">soundcartel.com.au</a> +61 3 9882 8333

Business Essentials Daily features interviews with business experts and industry leaders, providing up-to-date, insightful advice on wide-ranging topics, including winning sales strategies, HR issues, mental health and leadership.

Hosted by Nicole Goodman, the goal is to encourage and inspire a new generation of Australian business owners to grow healthier, happier and more profitable businesses.

Business Essentials Daily is a podcast three decades in the making, from SoundCartel, the producers of the world's longest-running business audio magazine, 'Business Essentials'.

Business Essentials Daily is produced by the team at SoundCartel - executive producer Heather Dawson, producers by Nick Schildberger, Chris Ashmore and Nicole Goodman. Technical production by Pete Letts and Belinda Trimboli. 

Subscribe in your favourite podcast app and make Business Essentials Daily part of your daily routine.

Business Essentials Daily

www.bedaily.com.au

SoundCartel

www.soundcartel.com.au

+61 3 9882 8333

 

Business Essentials Daily features interviews with business experts and industry leaders, providing up-to-date, insightful advice on wide-ranging topics, including winning sales strategies, HR issues, mental health and leadership.
Hosted by Nicole Goodman, the goal is to encourage and inspire a new generation of Australian business owners to grow healthier, happier and more profitable businesses.
Business Essentials Daily is a podcast three decades in the making, from SoundCartel, the producers of the world's longest-running business audio magazine, 'Business Essentials'.
Business Essentials Daily is produced by the team at SoundCartel - executive producer Heather Dawson, producers by Nick Schildberger, Chris Ashmore and Nicole Goodman. Technical production by Pete Letts and Belinda Trimboli.&nbsp;
Subscribe in your favourite podcast app and make Business Essentials Daily part of your daily routine.
<hr>
Business Essentials Daily
<a href="http://www.bedaily.com.au">www.bedaily.com.au</a>
SoundCartel
<a href="http://www.soundcartel.com.au">www.soundcartel.com.au</a>
+61 3 9882 8333
&nbsp;

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