Episode 22 - How To Come Up With A Popping Digital Product Idea 

Welcome to Building a Bigger Table

The podcast for misfits, mavericks and magic makers who want to create a profitable, sustainable business that makes as much impact as it does income. 

 

In This Episode:

 

In episode 22 I’m showing you step-by-step how to come up with a popping digital product idea. Learning how to make real money online is most business owners and entrepreneurs number one goal in 2021. And, my friends, I am here to help you solve that puzzle. 

 

Creating a digital product is the single best way to leverage your business, leverage your time and leverage your income. And if we're going to build a bigger table, we need to be doing all of those things. We don't need to be working longer hours, trading our time for money and being constantly exhausted. 

 

Digital products allow you to make passive income online in a way that frees you up to be less stressed, less overwhelmed, have more time for yourself and your family, and be more choosy with your 1:1 work. It’s what everybody wants, but what often holds people back is nailing the concept in the first place. This episode will help you do just that.

 

So no matter what stage you’re at with your product - whether you’re just beginning and don’t know where to start, you’ve already got one on the shelf that needs dusting off a bit, or you started creating something but didn’t quite finish … this episode will leave you with a simple 5 step process to get back on track today.






Key Takeaways:

5 step process to a popping product idea 

It’s the starter, not the main course

Focus on the one thing you get asked most

Test it on your target audience

 

Quotes:

“When you are on your discovery calls, or when you are working with you 1:1 clients, or when you're running workshops or events, or even group coaching programs, [...] what is the one thing that people keep coming back to you for?”

“Once you've come up with your popping idea for a digital product, you actually have to get that idea out there and into the world. So you have to learn how to launch it.”

“We want a lean mean fighting machine. We want your funnels to be working really hard for you. We want your digital products to be bringing you revenue in whilst you sleep. Yes, it is absolutely possible.”

 

Meet Your Host:

Hi, I’m Shaa.

I’ve been called a serial entrepreneur … but I’ve never been one for labels! I’ve done SO many things in my career, including starting and scaling multiple 7 figure businesses, and am grateful for being recognised with some lovely awards - most proudly, an MBE from The Queen “for Services to Business and Entrepreneurship”.

I’ve been featured in major publications for my efforts (named one of the UK’s Top 20 Most Influential Entrepreneurs by The Sunday Times and one of the ‘Most Influential Women in the UK" by the Institute of Directors), and have written 4 straight-talking, bestselling books; Stop Talking, Start Doing; Stop Talking, Start Doing Action Book, Do Less, Get More; and most recently, How To Fix Your Sh*t.

 

Where To Find Shaa:

Website - https://www.shaa.com/

Facebook - https://en-gb.facebook.com/shaawasmund/

Instagram - https://www.instagram.com/shaawasmund/

Clubhouse - @Shaa

Episode 22 - How To Come Up With A Popping Digital Product Idea&nbsp;
Welcome to Building a Bigger Table
The podcast for misfits, mavericks and magic makers who want to create a profitable, sustainable business that makes as much impact as it does income.&nbsp;
&nbsp;
In This Episode:
&nbsp;
In episode 22 I&rsquo;m showing you step-by-step how to come up with a popping digital product idea. Learning how to make real money online is most business owners and entrepreneurs number one goal in 2021. And, my friends, I am here to help you solve that puzzle.&nbsp;
&nbsp;
Creating a digital product is the single best way to leverage your business, leverage your time and leverage your income. And if we're going to build a bigger table, we need to be doing all of those things. We don't need to be working longer hours, trading our time for money and being constantly exhausted.&nbsp;
&nbsp;
Digital products allow you to make passive income online in a way that frees you up to be less stressed, less overwhelmed, have more time for yourself and your family, and be more choosy with your 1:1 work. It&rsquo;s what everybody wants, but what often holds people back is nailing the concept in the first place. This episode will help you do just that.
&nbsp;
So no matter what stage you&rsquo;re at with your product - whether you&rsquo;re just beginning and don&rsquo;t know where to start, you&rsquo;ve already got one on the shelf that needs dusting off a bit, or you started creating something but didn&rsquo;t quite finish &hellip; this episode will leave you with a simple 5 step process to get back on track today.
 
Key Takeaways:
5 step process to a popping product idea&nbsp;
It&rsquo;s the starter, not the main course
Focus on the one thing you get asked most
Test it on your target audience
&nbsp;
Quotes:
&ldquo;When you are on your discovery calls, or when you are working with you 1:1 clients, or when you're running workshops or events, or even group coaching programs, [...] what is the one thing that people keep coming back to you for?&rdquo;
&ldquo;Once you've come up with your popping idea for a digital product, you actually have to get that idea out there and into the world. So you have to learn how to launch it.&rdquo;
&ldquo;We want a lean mean fighting machine. We want your funnels to be working really hard for you. We want your digital products to be bringing you revenue in whilst you sleep. Yes, it is absolutely possible.&rdquo;
&nbsp;
Meet Your Host:
Hi, I&rsquo;m Shaa.
I&rsquo;ve been called a serial entrepreneur &hellip; but I&rsquo;ve never been one for labels! I&rsquo;ve done SO many things in my career, including starting and scaling multiple 7 figure businesses, and am grateful for being recognised with some lovely awards - most proudly, an MBE from The Queen &ldquo;for Services to Business and Entrepreneurship&rdquo;.
I&rsquo;ve been featured in major publications for my efforts (named one of the UK&rsquo;s Top 20 Most Influential Entrepreneurs by The Sunday Times and one of the &lsquo;Most Influential Women in the UK" by the Institute of Directors), and have written 4 straight-talking, bestselling books; Stop Talking, Start Doing; Stop Talking, Start Doing Action Book, Do Less, Get More; and most recently, How To Fix Your Sh*t.
&nbsp;
Where To Find Shaa:
Website - <a href="https://www.shaa.com/">https://www.shaa.com/</a>
Facebook - <a href="https://en-gb.facebook.com/shaawasmund/">https://en-gb.facebook.com/shaawasmund/</a>
Instagram - <a href="https://www.instagram.com/shaawasmund/">https://www.instagram.com/shaawasmund/</a>
Clubhouse - @Shaa

Shaa is the original misfit, maverick and magic maker. 

Despite an Economics degree from The London School of Economics and a proud recipient of an MBE from The Queen, her real talents come from the school of hard knocks.

Growing up on a council estate, Shaa learnt early on, that the only way to level the playing field was to first believe you could. Then go all in on making it happen. 

Shaa’s first book, "Stop Talking Start Doing" became WHSmith's #1 Bestselling Business Book for 14 months in a row, breaking all industry records. 

Shaa has never been one to sit on the fence or rest on her laurels and today her sole mission is to level the playing field and create real social mobility for all.

The Sunday Times recently named her as “One of the top 20 most influential entrepreneurs in the UK”.

Shaa is the original misfit, maverick and magic maker.&nbsp; Despite an Economics degree from The London School of Economics and a proud recipient of an MBE from The Queen, her real talents come from the school of hard knocks. Growing up on a council estate, Shaa learnt early on, that the only way to level the playing field was to first believe you could. Then go all in on making it happen.&nbsp; Shaa&rsquo;s first book, "Stop Talking Start Doing" became WHSmith's #1 Bestselling Business Book for 14 months in a row, breaking all industry records.&nbsp; Shaa has never been one to sit on the fence or rest on her laurels and today her sole mission is to level the playing field and create real social mobility for all. The Sunday Times recently named her as &ldquo;One of the top 20 most influential entrepreneurs in the UK&rdquo;.

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