New mum Kristy Chong wanted to solve an everyday, often embarrassing, problem for women, & men, without the massive amounts of disposable personal hygiene products eventually being dumped in landfill. With passion & perseverance she created revolutionary underwear that promises to soak up leaks, periods and perspiration, building Modibodi into an empire growing recently by up to 400% a year.

<div>New mum Kristy Chong wanted to solve an everyday, often embarrassing, problem for women, &amp; men, without the massive amounts of disposable personal hygiene products eventually being dumped in landfill. With passion &amp; perseverance she created revolutionary underwear that promises to soak up leaks, periods and perspiration, building Modibodi into an empire growing recently by up to 400% a year.</div>

Candid interviews with successful Self-starters. On Build It. They'll Come, you'll hear from some amazing Australian entrepreneurs who bet big to build great businesses. Journalist Helen Dalley interviews business innovators and visionaries on how they turned their lightbulb idea into a viable, sustainable enterprise. 

This podcast is about the human face behind taking a simple idea and turning it into a business or movement. It's the beating heart behind what it takes to build an empire, from concept to execution, and how they actually achieve it. Fuelled by blind faith and hard slog, how they transform their dream idea into concrete reality.

Journalist Helen Dalley interviews business innovators and visionaries on how they turned their lightbulb idea into a viable, sustainable enterprise.

Build It. They'll Come.

New mum Kristy Chong wanted to solve an everyday, often embarrassing, problem for women, & men, without the massive amounts of disp...

Modibodi founder Kristy Chong got the impetus to create her leak-proof underwear after suffering light incontinence while running the Seattle Marathon! She then built her start-up, literally piece by piece, from her kitchen table.

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