With no less a mission than to change perceptions and actions around drinking alcohol, Heaps Normal founder Pete Brennan & 3 mates created from scratch a beer with zero alcohol but, they reckon, still full of great flavour.

In just 2 years the foursome have built an impressive new brand in Heaps Normal, the non-alc beer now sold in over 4,000 bottle shops, restaurants, even supermarkets in Australia & overseas.

And while Brennan and the team have been on a wild, scale-up journey with their startup, in the beginning they were almost laughed out of town. 1/2.

With no less a mission than to change perceptions and actions around drinking alcohol, Heaps Normal founder Pete Brennan &amp; 3 mates created from scratch a beer with zero alcohol but, they reckon, still full of great flavour.
In just 2 years the foursome have built an impressive new brand in Heaps Normal, the non-alc beer now sold in over 4,000 bottle shops, restaurants, even supermarkets in Australia &amp; overseas.
And while Brennan and the team have been on a wild, scale-up journey with their startup, in the beginning they were almost laughed out of town. 1/2.

Candid interviews with successful Self-starters. On Build It. They'll Come, you'll hear from some amazing Australian entrepreneurs who bet big to build great businesses. Journalist Helen Dalley interviews business innovators and visionaries on how they turned their lightbulb idea into a viable, sustainable enterprise. 

This podcast is about the human face behind taking a simple idea and turning it into a business or movement. It's the beating heart behind what it takes to build an empire, from concept to execution, and how they actually achieve it. Fuelled by blind faith and hard slog, how they transform their dream idea into concrete reality.

Journalist Helen Dalley interviews business innovators and visionaries on how they turned their lightbulb idea into a viable, sustainable enterprise.

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