Steve Shelley started his career cleaning planes and went on to build one of Australia’s largest aviation ground handling businesses, AeroCare, before co-founding Deputy; a workforce management platform valued at over $1 billion and used by businesses all around the world.

Now, he’s applying that same winning playbook to his passion for motorsport. As the owner of New South Wales’ premier racing circuit, alongside  Sydney Motorsport Park, Steve is putting his stamp on the future of the sport in Australia. His latest venture, 1Racer, is a new platform designed to streamline race-day administration and revolutionise how events are run across Australia and beyond, developed in collaboration with Devika.

In this episode, Steve unpacks the parallels between building traditional businesses and scaling software, what he learned from bootstrapping Deputy before raising over AUD $100 million in 2018 (the largest in history at the time), and why partnering with Devika was the right move to bring 1Racer to life.

🎧 Like what you hear? Follow the show and visit devika.com to learn how we help founders go from idea to impact.

Steve Shelley started his career cleaning planes and went on to build one of Australia&rsquo;s largest aviation ground handling businesses, AeroCare, before co-founding Deputy; a workforce management platform valued at over $1 billion and used by businesses all around the world.
Now, he&rsquo;s applying that same winning playbook to his passion for motorsport. As the owner of New South Wales&rsquo; premier racing circuit, alongside&nbsp; Sydney Motorsport Park, Steve is putting his stamp on the future of the sport in Australia. His latest venture, 1Racer, is a new platform designed to streamline race-day administration and revolutionise how events are run across Australia and beyond, developed in collaboration with Devika.
In this episode, Steve unpacks the parallels between building traditional businesses and scaling software, what he learned from bootstrapping Deputy before raising over AUD $100 million in 2018 (the largest in history at the time), and why partnering with Devika was the right move to bring 1Racer to life.
🎧 Like what you hear? Follow the show and visit&nbsp;<a href="http://devika.com/" data-saferedirecturl="https://www.google.com/url?q=http://devika.com&amp;source=gmail&amp;ust=1756161884284000&amp;usg=AOvVaw3Q0rBTelg6d5pKCbrIVkZ3">devika.com</a>&nbsp;to learn how we help founders go from idea to impact.

Build and Scale with Devika reveals the unexpected, rarely shared realities of growing a technology startup. Hosted by Ken Kencevski, founder of award-winning tech company Devika, each episode spotlights founders who turned bold ideas into multi-million dollar products with serious growth and exit potential.

These aren’t your typical success stories... Through candid interviews, we explore how they built scalable tech, raised capital, and found product-market fit, often starting with just a pitch deck. New episodes every fortnight.

Build and Scale with Devika reveals the unexpected, rarely shared realities of growing a technology startup. Hosted by Ken Kencevski, founder of award-winning tech company Devika, each episode spotlights founders who turned bold ideas into multi-million dollar products with serious growth and exit potential.
These aren&rsquo;t your typical success stories... Through candid interviews, we explore how they built scalable tech, raised capital, and found product-market fit, often starting with just a pitch deck. New episodes every fortnight.

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