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The art of being brave in business, with Iolanthe Gabrie

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The Art of Being Brave in Business with Iolanthe Gabrie

Being brave in business is all about embracing courage and taking bold steps. It means having the audacity to pursue innovative ideas, face challenges head-on, and make tough decisions without fear. Playing it safe often leads to stagnation and missed opportunities, so pushing boundaries, thinking outside the box, and embracing calculated risks is the way to go for any successful business. Additionally, bravery fosters a culture of resilience, encouraging teams to take the initiative and explore other territories. Join this conversation with Iolanthe Gabrie, and let’s chat more about that.

Iolanthe Gabrie is a sought-after digital marketing authority, business mentor, and author. She builds exceptional online voices and develops productive, engaged communities across social media platforms for individuals, businesses, and organsations. In this episode, Lolathe talks about the importance of bravery and gumption in business.

Tune in!

Episode Highlights:

  • [00:01] Episode intro and a quick bio of the guest; Iolanthe Gabrie
  • [02:17] Iolanthe’s backstory and the value she brings to the business space
  • [03:14] Importance of bravery in business and why Iolanthe wrote about it
  • [05:36] Why Iolanthe’s book, 100 Days of Brave, is so valuable
  • [08:07] What you can do to become a confident business owner
  • [10:36] Some things that separate a business that succeeds and one that does not
  • [18:32] Commercial Break
  • [20:28] The role of bootstrapping in the long-term success of a business
  • [34:24] Facts about when you become a new business owner
  • [35:30] Who Iolanthe describe herself as in business?
  • [42:06] Call to action and ending the show

Standout Quotes:

  •  “When you make a decision to become self employed, you have to be brave because you are turning to what you generationally used to call a way of securing a a life of freedom. You are choosing to be totally self-reliant in taking full responsibility for your financial well-being.”- Iolanthe [03:47]
  • “Dreaming it does not automatically guarantee you to earn it. You need more than that. You need grit, a support network, and a sound mental health. Self employment is not something to take lightly.”-Iolanthe [05:46]
  • One of the differences between a business that succeeds and one that fails is relentlessness.”-Iolanthe [10:37]
  • “Bootstrapping only serves a business when it is at its most tight cashflow stage, mostly at its first year of business.” - Iolanthe [20:29]

Resources Mentioned

  1. 100 DAYS OF BRAVE by Iolanthe Gabrie:

Stay ConnectedIolanthe Gabrie

Personal Website:

Company’s Website:



Emma Edwards





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