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In this episode of the Bright Minds of E-Commerce Podcast, Dahna is joined by Catherine Abe from Collabarts to chat about maximising your eComm photography. Catherine emphasises the importance of consistency in branding and the significance of aligning your photography with your brand's identity to communicate the desired message effectively to your audience. Tune in for some tips on photography, repurposing content and upcoming trends.



In today's episode, you'll learn:
Importance of consistency in branding
Achieving professional quality with lighting
Repurposing content for maximum impact
Drawing inspiration from Art for unique content
Emerging trends in photography and videography
Diversifying content for eCommerce success



Links from the show:
Bright Red Marketing Episode 63
Building Beauty Brands Podcast
Collabarts Website, Instagram, Facebook, and TikTok
Podcast Recommendation: The Diary of a CEO by Steven Bartlett
Book Recommendation: Unreasonable Hospitality by Will Gidara
Special Offer: 10% off all services

In this episode of the Bright Minds of E-Commerce Podcast, Dahna is joined by Catherine Abe from Collabarts to chat about maximising your eComm photography. Catherine emphasises the importance of consistency in branding and the significance of aligning your photography with your brand's identity to communicate the desired message effectively to your audience. Tune in for some tips on photography, repurposing content and upcoming trends.
 
In today's episode, you'll learn:
<ul>
<li>Importance of consistency in branding</li>
<li>Achieving professional quality with lighting</li>
<li>Repurposing content for maximum impact</li>
<li>Drawing inspiration from Art for unique content</li>
<li>Emerging trends in photography and videography</li>
<li>Diversifying content for eCommerce success</li>
</ul>
 
Links from the show:
<ul>
<li><a href="https://brightredmarketing.com.au/episode63">Bright Red Marketing Episode 63</a></li>
<li><a href="https://www.collabarts.com.au/podcast">Building Beauty Brands Podcast</a></li>
<li><a href="https://www.collabarts.com.au/">Collabarts Website</a>, <a href="https://www.instagram.com/collabartsvideo/">Instagram</a>, <a href="https://www.facebook.com/collabartsvideo">Facebook</a>, and <a href="https://www.tiktok.com/@collabartsvideo">TikTok</a></li>
<li>Podcast Recommendation: <a href="https://open.spotify.com/show/7iQXmUT7XGuZSzAMjoNWlX?si=de98c6eb7a5d48e9">The Diary of a CEO by Steven Bartlett</a></li>
<li>Book Recommendation: <a href="https://www.amazon.com.au/Unreasonable-Hospitality-Remarkable-Giving-People/dp/0593418573">Unreasonable Hospitality by Will Gidara</a></li>
<li>Special Offer: 10% off all services</li>
</ul>

The Bright Minds of eCommerce podcast is designed to share the inner workings of the eCommerce world. Sharing success stories from successful entrepreneurs as well as advice from eCommerce experts. Hosted by Dahna Borg - Founder of Bright Red Marketing - your specialists in eCommerce advertising.

The Bright Minds of eCommerce podcast is designed to share the inner workings of the eCommerce world. Sharing success stories from successful entrepreneurs as well as advice from eCommerce experts. Hosted by Dahna Borg - Founder of Bright Red Marketing - your specialists in eCommerce advertising.

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