Copywriting is so important to the success of your eCommerce business, so meet Ami, The fuzzy-headed word murderer helping brands turn lurkers into loyal fans through messaging strategy, copy, and quizzes. Obsessed with psychology, wordplay, and all things eCommerce. Love a good laugh, drink way too much coffee, and can't say no to a good donut.

In today's episode you'll learn:
How to write product descriptions that sell and engage
The importance of post-purchase communication
The BEST way to retarget and approach abandon carts without making your customers feel bad
And the pieces of copy too many eCommerce owners neglect that'll make the biggest difference to your brands' success

Links from the show:
www.brightredmarketing.com.au/free-strategy-session
https://www.theluxuriate.com/product/oud-bois-candle-insert/ - the candle descriptions Ami talks about
brain.fm
www.damnwrite.com.au
www.brightredmarketing.com.au/episode32

Thanks and enjoy the show!

Copywriting is so important to the success of your eCommerce business, so meet Ami, The fuzzy-headed word murderer helping brands turn lurkers into loyal fans through messaging strategy, copy, and quizzes. Obsessed with psychology, wordplay, and all things eCommerce. Love a good laugh, drink way too much coffee, and can't say no to a good donut.
In today's episode you'll learn:
<ul>
<li>How to write product descriptions that sell and engage</li>
<li>The importance of post-purchase communication</li>
<li>The BEST way to retarget and approach abandon carts without making your customers feel bad</li>
<li>And the pieces of copy too many eCommerce owners neglect that'll make the biggest difference to your brands' success</li>
</ul>
Links from the show:
<ul>
<li><a href="http://www.brightredmarketing.com.au/free-strategy-session">www.brightredmarketing.com.au/free-strategy-session</a></li>
<li><a href="https://www.theluxuriate.com/product/oud-bois-candle-insert/">https://www.theluxuriate.com/product/oud-bois-candle-insert/</a> - the candle descriptions Ami talks about</li>
<li><a href="brain.fm">brain.fm</a></li>
<li><a href="http://www.damnwrite.com.au">www.damnwrite.com.au</a></li>
<li><a href="http://www.brightredmarketing.com.au/episode32">www.brightredmarketing.com.au/episode32</a> </li>
</ul>
Thanks and enjoy the show!

The Bright Minds of eCommerce podcast is designed to share the inner workings of the eCommerce world. Sharing success stories from successful entrepreneurs as well as advice from eCommerce experts. Hosted by Dahna Borg - Founder of Bright Red Marketing - your specialists in eCommerce advertising.

The Bright Minds of eCommerce podcast is designed to share the inner workings of the eCommerce world. Sharing success stories from successful entrepreneurs as well as advice from eCommerce experts. Hosted by Dahna Borg - Founder of Bright Red Marketing - your specialists in eCommerce advertising.

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