Are you throwing money (and nutrients) in the bin? 

We’ve all been there: buying fresh produce with the best intentions, only to find it sad, wilted, and destined for the trash a few days later. We’ve been raised on the mantra that "fresh is best," but what if that golden rule is actually more myth than science?

David Wright sits down with Registered Nutritionist and Food Scientist Dr. Emma Beckett to separate the facts from the food marketing. We’re diving into the surprising science that shows how frozen fruits and vegetables are often harvested at their peak ripeness and "flash-frozen" to lock in goodness—meaning they might actually be more nutritious than the "fresh" produce that’s been sitting on a truck or a shelf for days.

Stop feeling guilty about your crisper drawer—it’s time to start eating smarter.

Are you throwing money (and nutrients) in the bin?&nbsp;
We&rsquo;ve all been there: buying fresh produce with the best intentions, only to find it sad, wilted, and destined for the trash a few days later. We&rsquo;ve been raised on the mantra that "fresh is best," but what if that golden rule is actually more myth than science?
David Wright sits down with Registered Nutritionist and Food Scientist Dr. Emma Beckett to separate the facts from the food marketing. We&rsquo;re diving into the surprising science that shows how frozen fruits and vegetables are often harvested at their peak ripeness and "flash-frozen" to lock in goodness&mdash;meaning they might actually be more nutritious than the "fresh" produce that&rsquo;s been sitting on a truck or a shelf for days.
Stop feeling guilty about your crisper drawer&mdash;it&rsquo;s time to start eating smarter.

Join Brent Bultitude every weekend for lively chats with industry insiders and special guests! Covering the latest trends and exciting topics, it's your go-to for fresh insights and fun conversations.

Tune in for your weekend fix of thought-provoking conversation!

Join&nbsp;Brent Bultitude&nbsp;every weekend for lively chats with industry insiders and special guests! Covering the latest trends and exciting topics, it's your go-to for fresh insights and fun conversations.
Tune in for your weekend fix of thought-provoking conversation!

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Brent’s Business background and personality are fundamental to asking the right people the right questions with interviews, the latest news, quizzes, music and your calls on 13 12 69.

Plus Brent interviews many more people that are going to tell us what’s going from stories in the news to the things you care about.

Brent&rsquo;s Business background and personality are fundamental to asking the right people the right questions with interviews, the latest news, quizzes, music and your calls on 13 12 69. Plus Brent interviews many more people that are going to tell us what&rsquo;s going from stories in the news to the things you care about.