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Pledges Polished: Labour Makes Its Pre-Election Pitch

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Labour leader Keir Starmer set out six 'first steps for change' in a speech in Essex today, kicking off his bid to lead the country. We get the details from Bloomberg's Associate Editor Ailbhe Rea.

Plus, political marketing expert Benedict Pringle shares his thoughts on how the campaign is cutting through. Hosted by Caroline Hepker and Yuan Potts.  

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