Crypto companies have spent more than $2 billion on sports advertising around the world. The NBA, Major League Baseball, Premiere League, Formula 1…. even the Drone Racing League has a crypto sponsor. But in a market downturn, how long will these big investments in sports sponsorships last? And can they persevere through this crypto winter?

In this episode, Crypto senior editor Anna Irrera is joined by Bloomberg reporter Kim Bhasin to discuss the return on investment when it comes to crypto advertising.

Crypto companies have spent more than $2 billion <a href="https://www.bloomberg.com/news/articles/2022-08-05/crypto-nfl-nba-sponsorship-deals-cost-companies-2-4-billion">on sports advertising around the world</a>. The NBA, Major League Baseball, Premiere League, Formula 1…. even the Drone Racing League has a crypto sponsor. But in a market downturn, how long will these big investments in sports sponsorships last? And can they persevere through this crypto winter?
In this episode, Crypto senior editor Anna Irrera is joined by Bloomberg reporter Kim Bhasin to discuss the return on investment when it comes to crypto advertising.

In this daily podcast, Bloomberg’s reporting team teases out what’s actually important in the crypto conversation. Led by crypto editor stacy-marie ishmael, the show draws on reporters and editors around the world and credible voices from across the industry. Episodes cover everything from regulation to NFTs to DeFi to the environmental considerations surrounding an asset class shaping the future of finance.

In this daily podcast, Bloomberg’s reporting team teases out what’s actually important in the crypto conversation. Led by crypto editor stacy-marie ishmael, the show draws on reporters and editors around the world and credible voices from across the industry. Episodes cover everything from regulation to NFTs to DeFi to the environmental considerations surrounding an asset class shaping the future of finance.

Bloomberg Crypto

Digital tokens like Bitcoin and NFTs have moved from niche products to showing up in Super Bowl commercials and song lyrics. Advocates of these new asset classes promise they will democratize the finance industry, and they hail the blockchain technology that backs it all as the future of computing. Skeptics say it's another financial house of cards. Bloomberg journalists will help cut through all the noise and provide clarity, context and authority.

In this daily podcast, Bloomberg’s reporting team teases out what’s actually important in the crypto conversation. Led by crypto editor stacy-marie ishmael, the show draws on reporters and editors around the world and credible voices from across the industry. Episodes cover everything from regulation to NFTs to DeFi to the environmental considerations surrounding an asset class shaping the future of finance.

Digital tokens like Bitcoin and NFTs have moved from niche products to showing up in Super Bowl commercials and song lyrics. Advocates of these new asset classes promise they will democratize the finance industry, and they hail the blockchain technology that backs it all as the future of computing. Skeptics say it's another financial house of cards. Bloomberg journalists will help cut through all the noise and provide clarity, context and authority. In this daily podcast, Bloomberg’s reporting team teases out what’s actually important in the crypto conversation. Led by crypto editor stacy-marie ishmael, the show draws on reporters and editors around the world and credible voices from across the industry. Episodes cover everything from regulation to NFTs to DeFi to the environmental considerations surrounding an asset class shaping the future of finance.

Crypto's Betting Big on Sports

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Coming soon: When nerdy gamer Sam Bankman-Fried rocketed to fame as the world’s richest 29-year-old, he pledged to donate his billions to good causes. But then his crypto exchange FTX collapsed Billions of dollars were missing, and Sam was in handcuffs. Those who knew him were left wondering — who was Sam really? A well-meaning billionaire who made a mistake? Or a calculating con man? From Wondery and Bloomberg, the makers of The Shrink Next Door, comes a new story of incredible wealth, betrayal and what happens when “doing good” goes really really bad. Learn more here: https://podcasts.apple.com/us/podcast/spellcaster-the-fall-of-sam-bankman-fried/id1685258534

Coming soon: When nerdy gamer Sam Bankman-Fried rocketed to fame as the world’s richest 29-year-old, he pledged to donate his billions to good causes. But then his crypto exchange FTX collapsed Billions of dollars were missing, and Sam was in handcuffs. Those who knew him were left wondering — who was Sam really? A well-meaning billionaire who made a mistake? Or a calculating con man? From Wondery and Bloomberg, the makers of The Shrink Next Door, comes a new story of incredible wealth, betrayal and what happens when “doing good” goes really really bad. Learn more here: https://podcasts.apple.com/us/podcast/spellcaster-the-fall-of-sam-bankman-fried/id1685258534

Introducing - Spellcaster: The Fall of Sam Bankman-Fried

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It’s been another wild week of financial mayhem connected to crypto. But this time the crisis focused on banks. 

It started earlier this month [March], when Silvergate Capital shut down operations. The California-based bank serviced various crypto companies like Coinbase and Gemini. But its most notorious clients included the now-bankrupt crypto exchange FTX and its sister firm Alameda. As these two giants faltered, Silvergate suffered a series of financial difficulties and fell under intense regulatory scrutiny, leading to its eventual shut down.  

Then, last Friday, one week ago now,  the tech and startup-focused Silicon Valley Bank collapsed. It was the largest bank failure since 2008, and incited investor panic.

By late last Sunday, another domino had fallen: New York State regulators announced they were taking possession of Signature Bank. It was moving to retreat from crypto, but was still known for having some ties to the digital asset industry, at one point even launching a crypto-payments platform. This was the third-largest bank failure in the US to date. Bloomberg reported that regulators took action after they “lost faith in management.”

This trio of recent closures is another blow to crypto - leaving the industry nearly cut off from the fiat banking sector. All the while a Bitcoin rally ensued, but has since cooled a bit.

So. In the aftermath of one of the biggest weeks in finance so far this year, how has the crypto industry fared? And how does it move forward? 

Bloomberg senior executive editor Chris Nagi joins this episode.

Listen to Bloomberg Crypto on the iHeartRadio App, Apple Podcasts or  Spotify.

Subscribe to the Bloomberg Crypto Newsletter at https://bloom.bg/cryptonewsletter

It’s been another wild week of financial mayhem connected to crypto. But this time the crisis focused on banks. 
It started earlier this month [March], when Silvergate Capital <a href="https://www.bloomberg.com/opinion/articles/2023-03-02/silvergate-had-a-crypto-bank-run">shut down</a> operations. The California-based bank serviced various crypto companies like Coinbase and Gemini. But its most <a href="https://www.bloomberg.com/news/articles/2023-02-02/silvergate-faces-doj-fraud-probe-over-ftx-and-alameda-dealings">notorious</a> clients included the now-bankrupt crypto exchange FTX and its sister firm Alameda. As these two giants faltered, Silvergate suffered a series of financial difficulties and fell under intense regulatory scrutiny, leading to its eventual shut down.  
Then, last Friday, one week ago now,  the tech and startup-focused Silicon Valley Bank <a href="https://www.bloomberg.com/news/articles/2023-03-14/silicon-valley-bank-failure-explained-what-svb-s-collapse-means-for-your-money">collapsed. It was </a>the <a href="https://www.bloomberg.com/opinion/articles/2023-03-10/svb-sivb-collapse-the-fdic-insured-bank-is-the-biggest-failure-since-2008-lf31eiwh">largest</a> bank failure since 2008, and incited investor panic.
By late last Sunday, another domino had fallen: New York State regulators announced they were taking possession of<a href="https://www.bloomberg.com/news/articles/2023-03-12/signature-bank-closure-deals-another-blow-to-crypto-industry"> Signature Bank</a>. It was moving to retreat from crypto, but was still known for having some ties to the digital asset industry, at one point even launching a crypto-payments platform. This was the third-largest bank failure in the US to date. Bloomberg <a href="https://www.bloomberg.com/news/articles/2023-03-14/signature-was-seized-after-leaders-caused-crisis-of-confidence">reported</a> that regulators took action after they “lost faith in management.”
This trio of recent closures is another blow to crypto - leaving the industry nearly cut off from the fiat banking sector. All the while a Bitcoin rally <a href="http://bloomberg.com/news/articles/2023-03-14/bitcoin-tops-25-000-as-sentiment-stays-upbeat-after-us-steps?srnd=cryptocurrencies-v2">ensued</a>, but has since cooled a bit.
So. In the aftermath of one of the biggest weeks in finance so far this year, how has the crypto industry fared? And how does it move forward? 
Bloomberg senior executive editor <a href="https://www.bloomberg.com/authors/AFkTJ1toC4E/chris-nagi">Chris Nagi</a> joins this episode.
Listen to Bloomberg Crypto on the<a href="https://www.iheart.com/podcast/1308-bloomberg-crypto-97453276/"> iHeartRadio App</a>, <a href="https://podcasts.apple.com/us/podcast/bloomberg-crypto/id1623197303">Apple Podcasts</a> or <a href="https://open.spotify.com/show/71pMAa4Ba0rbPNXMcDXywG"> Spotify</a>.
Subscribe to the Bloomberg Crypto Newsletter at <a href="https://bloom.bg/cryptonewsletter">https://bloom.bg/cryptonewsletter</a>

Crypto Winter Meets Banking Crisis: A Tale of Three Banks

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Listen to Bloomberg Crypto on the iHeartRadio App, Apple Podcasts or  Spotify.

Last year, just before the crypto winter had hit in earnest, Princeton University opened up “The Center for the Decentralization of Power Through Blockchain Technology”.

The Center was funded in part by a $20 million gift from prominent Princeton alumni including Mike Novogratz, CEO of Galaxy Investment Partners, and Joe Lubin, co-founder of the Ethereum crypto platform.

The university says the Center focuses on the software engineering that makes blockchain technology work, finds innovative uses for decentralized systems and considers how it might affect our collective future.

One year on, as the crypto winter persists, what’s the Center up to these days? 

Bloomberg reporter Francesca Maglione joins this episode to discuss the role universities are playing in studying blockchain.

Subscribe to the Bloomberg Crypto Newsletter at https://bloom.bg/cryptonewsletter

Listen to Bloomberg Crypto on the<a href="https://www.iheart.com/podcast/1308-bloomberg-crypto-97453276/"> iHeartRadio App</a>, <a href="https://podcasts.apple.com/us/podcast/bloomberg-crypto/id1623197303">Apple Podcasts</a> or <a href="https://open.spotify.com/show/71pMAa4Ba0rbPNXMcDXywG"> Spotify</a>.
Last year, just before the crypto winter had hit in earnest, Princeton University opened up “The Center for the Decentralization of Power Through Blockchain Technology”.
The Center was funded in part by a $20 million gift from prominent Princeton alumni including Mike Novogratz, CEO of Galaxy Investment Partners, and Joe Lubin, co-founder of the Ethereum crypto platform.
The university says the Center focuses on the software engineering that makes blockchain technology work, finds innovative uses for decentralized systems and considers how it might affect our collective future.
One year on, as the crypto winter persists, what’s the Center up to these days? 
Bloomberg reporter <a href="https://www.bloomberg.com/authors/AVRjz3URK_Q/francesca-maglione">Francesca Maglione</a> joins this episode to discuss the role universities are playing in studying blockchain.
Subscribe to the Bloomberg Crypto Newsletter at <a href="https://bloom.bg/cryptonewsletter">https://bloom.bg/cryptonewsletter</a>

Princeton University’s Blockchain Center, One Year On

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Crypto's Betting Big on Sports

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