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Mario Natarelli, Managing Partner at MBLM, discusses how consumers interact with the brands they love. Bloomberg Personal Finance Reporter Misyrlena Egkolfopoulou talks about her story “Sneakerhead Allegedly Operated a Massive Air Jordan Ponzi Scheme." Julie Zhuo, Co-Founder at Inspirit, discusses her book "The Making of a Manager: What to Do When Everyone Looks to You." And we Drive to the Close with Katie Nixon, CIO at Northern Trust Wealth Management. 

Hosts: Tim Stenovec and Katie Greifeld Producer: Sara Livezey

Mario Natarelli, Managing Partner at MBLM, discusses how consumers interact with the brands they love. Bloomberg Personal Finance Reporter Misyrlena Egkolfopoulou talks about her story “Sneakerhead Allegedly Operated a Massive Air Jordan Ponzi Scheme." Julie Zhuo, Co-Founder at Inspirit, discusses her book "The Making of a Manager: What to Do When Everyone Looks to You." And we Drive to the Close with Katie Nixon, CIO at Northern Trust Wealth Management. 
Hosts: Tim Stenovec and Katie Greifeld Producer: Sara Livezey

Carol Massar and Tim Stenovec bring together the latest news from the world of business and finance and the interesting stories of global technology, politics, economics and more. Watch us LIVE on YouTube: http://bit.ly/3vTiACF.

Carol Massar and Tim Stenovec bring together the latest news from the world of business and finance and the interesting stories of global technology, politics, economics and more. Watch us LIVE on YouTube: <a href="http://bit.ly/3vTiACF">http://bit.ly/3vTiACF</a>.

Carol Massar and Tim Stenovec bring together the latest news from the world of business and finance and the interesting stories of global technology, politics, economics and more by harnessing the power of Bloomberg Businessweek reporters and editors.

Bloomberg Businessweek

The Science Behind Interacting With Brands

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/e621d2cd-8013-430b-92ee-aee601658fbf/transcript

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