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Teaching Companies to Do Good While Innovating

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Kevin Maney, Founding Partner of Category Design Advisors, discusses his book "Intended Consequences: How to Build Market-Leading Companies with Responsible Innovation."

Hosts: Carol Massar and Tim Stenovec. Producer: Paul Brennan.

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Bloomberg Businessweek

Carol Massar and Tim Stenovec bring together the latest news from the world of business and finance  
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