Novi is an AI shopping optimization platform for consumer packaged goods (CPG). It seeks to help retailers and brands ensure their products can be accurately found, trusted, and recommended by AI assistants such as ChatGPT and Claude by verifying and structuring SKU-level product data. Retailers including Macy’s, Sephora, Target, and Ulta, along with thousands of CPG brands, rely on Novi to optimize their product data for AI-driven discovery.

Kimberly Shenk, the company's CEO, discusses the impact of artificial intelligence on the retail sector during the holiday season as consumers increasingly use AI agents to perform deep-discount hunting, real-time product comparisons, and personalized gift curation. Kimberly speaks with Carol Massar and Vonnie Quinn on Bloomberg Businessweek Daily.

Novi is an AI shopping optimization platform for consumer packaged goods (CPG). It seeks to help retailers and brands ensure their products can be accurately found, trusted, and recommended by AI assistants such as ChatGPT and Claude by verifying and structuring SKU-level product data. Retailers including Macy&rsquo;s, Sephora, Target, and Ulta, along with thousands of CPG brands, rely on Novi to optimize their product data for AI-driven discovery. Kimberly Shenk, the company's CEO, discusses the impact of artificial intelligence on the retail sector during the holiday season as consumers increasingly use AI agents to perform deep-discount hunting, real-time product comparisons, and personalized gift curation. Kimberly speaks with Carol Massar and Vonnie Quinn on Bloomberg Businessweek Daily.

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Hosts Carol Massar and Tim Stenovec bring you insight on the people, companies and trends shaping today's complex economy.  You can watch and listen to Businessweek LIVE on YouTube, weekdays from 2PM to 5PM ET: http://bit.ly/3vTiACF. 

Listen for reporting from the magazine that helps global leaders stay ahead. Hosts Carol Massar and Tim Stenovec bring you insight on the people, companies and trends shaping today's complex economy.&nbsp; You can watch and listen to Businessweek LIVE on YouTube, weekdays from 2PM to 5PM ET: <a href="http://bit.ly/3vTiACF">http://bit.ly/3vTiACF</a>.&nbsp;

Carol Massar and Tim Stenovec bring together the latest news from the world of business and finance and the interesting stories of global technology, politics, economics and more by harnessing the power of Bloomberg Businessweek reporters and editors.

Bloomberg Businessweek

AI's Impact on Retail and Consumer Behavior 

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/81ad4b56-811e-4f5b-b5a4-b3c2016f0721/transcript

Firms lobby public institutions even when associations they are members of are lobbying those same institutions. This is what we conceptualize as ‘parallel lobbying’. Firms engage in parallel lobbying to monitor associations they are members of, reinforce the message delivered by the associations, provide additional or nuanced information that goes beyond the lowest common denominator, or even to break ranks from the collective position and signal a different message to the one provided by the association. Regardless of what the rationale behind these parallel meetings is, this article intends to bring new light into this phenomenon by examining the extent to which parallel lobbying occurs at the EU level and, more importantly, unveiling what firm – and association-level characteristics explain why firms exercise parallel lobbying.

Angel Saz, Professor at Ramon Lulull University and Director of EsadeGeo – Centre for Global Economy and Geopolitics, a leading B-school in Spain, discusses his work in parallel lobbying and how it is playing out in the world of global business. He speaks with Bloomberg's Carol Massar, Tim Stenovec, and Bloomberg Businessweek Senior Editor Dimitra Kessenide

Firms lobby public institutions even when associations they are members of are lobbying those same institutions. This is what we conceptualize as &lsquo;parallel lobbying&rsquo;. Firms engage in parallel lobbying to monitor associations they are members of, reinforce the message delivered by the associations, provide additional or nuanced information that goes beyond the lowest common denominator, or even to break ranks from the collective position and signal a different message to the one provided by the association. Regardless of what the rationale behind these parallel meetings is, this article intends to bring new light into this phenomenon by examining the extent to which parallel lobbying occurs at the EU level and, more importantly, unveiling what firm &ndash; and association-level characteristics explain why firms exercise parallel lobbying. Angel Saz, Professor at Ramon Lulull University and Director of EsadeGeo &ndash; Centre for Global Economy and Geopolitics, a leading B-school in Spain, discusses his work in parallel lobbying and how it is playing out in the world of global business. He speaks with Bloomberg's Carol Massar, Tim Stenovec, and Bloomberg Businessweek Senior Editor Dimitra Kessenide

The Logic of Parallel Lobbying

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/9656b678-e000-4d47-984a-b41f014dc729/transcript

President Donald Trump said the war in Iran is “very close” to completion, even as he signaled strikes could escalate in the near term.  

Trump in a rare prime-time address on Wednesday cast the war as a success, saying the operation had nearly achieved its military goals, including destroying Iranian ballistic missiles and drones, air force, navy and industrial base. He said those steps would prevent Tehran’s proxies from destabilizing the region and cut off the country’s path to nuclear weapons.

“Tonight I’m pleased to say that these core strategic objectives are nearing completion,” Trump said from the White House in a roughly 20-minute speech. “We are going to finish the job. and we’re going to finish it very fast, we’re getting very close.”
The speech came as the president is grasping for an off-ramp in a conflict that has quickly slipped out of control. 

For instant reaction and analysis, Bloomberg Radio host Doug Krizner speaks with Bloomberg This Weekend co-host Christina Ruffini and Bloomberg White House and Washington correspondent Jeff Mason.

President&nbsp;Donald Trump&nbsp;said the war in Iran is &ldquo;very close&rdquo; to completion, even as he signaled strikes could escalate in the near term. &nbsp; Trump in a rare prime-time address on Wednesday cast the war as a success, saying the operation had nearly achieved its military goals, including destroying Iranian ballistic missiles and drones, air force, navy and industrial base. He said those steps would prevent Tehran&rsquo;s proxies from destabilizing the region and cut off the country&rsquo;s path to nuclear weapons. &ldquo;Tonight I&rsquo;m pleased to say that these core strategic objectives are nearing completion,&rdquo; Trump said from the White House in a roughly 20-minute speech. &ldquo;We are going to finish the job. and we&rsquo;re going to finish it very fast, we&rsquo;re getting very close.&rdquo; The speech came as the president is grasping for an off-ramp in a conflict that has quickly slipped out of control.&nbsp; For instant reaction and analysis, Bloomberg Radio host Doug Krizner speaks with Bloomberg This Weekend co-host Christina Ruffini and Bloomberg White House and Washington correspondent Jeff Mason.

Instant Reaction: Trump Threatens to Escalate Iran War in Primetime Speech

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/312b79ff-62d6-4fc6-82b9-b420002c82b1/transcript

The people, companies and trends shaping the global economy.

Watch Carol and Tim LIVE every day on YouTube: http://bit.ly/3vTiACF.

NASA astronauts are poised to lift off Wednesday on a 10-day journey that will slingshot them around the moon, marking humanity’s return to the lunar vicinity for the first time in more than half a century.

The crew’s Lockheed Martin Corp.-built Orion capsule, perched atop the Boeing Co.-made Space Launch System rocket, is set to launch at 6:24 p.m. local time from Kennedy Space Center in Florida.

The mission is a crucial, in-space dress rehearsal for the long-delayed SLS rocket and Orion capsule, and marks the biggest milestone yet in NASA’s multi-year Artemis campaign to land humans on the moon as soon as 2028. If the mission launches on schedule, the four-person crew will travel farther in space than anyone in history.

President Donald Trump’s NASA administrator, Jared Isaacman, and former astronaut and US Senator Mark Kelly attended the send-off.Earlier, European Space Agency Director General Josef Aschbacher joined other NASA officials, lawmakers and industry executives walking the press site, conducting interviews. TV outlets set up white tents on the lawn outside to capture the giant SLS rocket standing a few miles away.
Today's show features:
Ed Ludlow, Bloomberg Tech Co-Host on NASA's Artemis II Launch
Rebecca Homkes, Lecturer at the London Business School and Faculty at Duke Corporate Executive Education
Andrew Szczurowski, Morgan Stanley Investment Management Strategic Income Portfolio Manager
Ben Gagnon, Bitfarms CEO on Bitfarms Officially Rebrands as Keel Infrastructure; Completes U.S. Redomiciliation

The people, companies and trends shaping the global economy.
Watch Carol and Tim LIVE every day on YouTube:&nbsp;<a href="http://bit.ly/3vTiACF">http://bit.ly/3vTiACF</a>.
NASA astronauts are poised to lift off Wednesday on a 10-day journey that will slingshot them around the moon, marking humanity&rsquo;s return to the lunar vicinity for the first time in more than half a century.
The crew&rsquo;s Lockheed Martin Corp.-built Orion capsule, perched atop the Boeing Co.-made Space Launch System rocket, is set to launch at 6:24 p.m. local time from Kennedy Space Center in Florida.
The mission is a crucial, in-space dress rehearsal for the long-delayed SLS rocket and Orion capsule, and marks the biggest milestone yet in NASA&rsquo;s multi-year Artemis campaign to land humans on the moon as soon as 2028. If the mission launches on schedule, the four-person crew will travel farther in space than anyone in history.
President Donald Trump&rsquo;s NASA administrator, Jared Isaacman, and former astronaut and US Senator Mark Kelly attended the send-off.Earlier, European Space Agency Director General Josef Aschbacher joined other NASA officials, lawmakers and industry executives walking the press site, conducting interviews. TV outlets set up white tents on the lawn outside to capture the giant SLS rocket standing a few miles away. Today's show features:
<ul>
<li>Ed Ludlow, Bloomberg Tech Co-Host on NASA's Artemis II Launch</li>
<li>Rebecca Homkes, Lecturer at the London Business School and Faculty at Duke Corporate Executive Education</li>
<li>Andrew Szczurowski, Morgan Stanley Investment Management Strategic Income Portfolio Manager</li>
<li>Ben Gagnon, Bitfarms CEO on Bitfarms Officially Rebrands as Keel Infrastructure; Completes U.S. Redomiciliation</li>
</ul>

NASA Set to Launch Crew to Moon for First Time in 50 Years

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/cbd023d4-8312-41be-85cc-b41f0166f29b/transcript

AI's Impact on Retail and Consumer Behavior

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