The Katalyst Training System applies cutting-edge EMS (electrical muscle stimulation) technology to a lightweight, portable suit and pairs it with guided workouts from its mobile app. Throughout the workout, the Katalyst Suit delivers low-frequency impulses to each major muscle group. These impulses imitate the basic mechanisms your brain uses to activate muscles to help you train more efficiently, effectively, and safely. Katalyst is FDA cleared for home use in the US.

Brendan Kennedy, the CEO of Mont y Mer, which is the parent company of Katalyst, explains the business model that he believes will allow this technology to reach more people around the world. Brendan speaks with Carol Massar, Tim Stenovec and Bloomberg Pursuits Editor Chris Rovzar on Bloomberg Businessweek Daily.

The Katalyst Training System applies cutting-edge EMS (electrical muscle stimulation) technology to a lightweight, portable suit and pairs it with guided workouts from its mobile app. Throughout the workout, the Katalyst Suit delivers low-frequency impulses to each major muscle group. These impulses imitate the basic mechanisms your brain uses to activate muscles to help you train more efficiently, effectively, and safely. Katalyst is FDA cleared for home use in the US. Brendan Kennedy, the CEO of Mont y Mer, which is the parent company of Katalyst, explains the business model that he believes will allow this technology to reach more people around the world. Brendan speaks with Carol Massar, Tim Stenovec and Bloomberg Pursuits Editor Chris Rovzar on Bloomberg Businessweek Daily.

Carol Massar and Tim Stenovec bring you reporting from the magazine that helps global leaders stay ahead, plus insight on the people, companies and trends shaping today's complex economy.  Watch us LIVE on YouTube: http://bit.ly/3vTiACF.

Carol Massar and Tim Stenovec bring you reporting from the magazine that helps global leaders stay ahead, plus insight on the people, companies and trends shaping today's complex economy.&nbsp; Watch us LIVE on YouTube: <a href="http://bit.ly/3vTiACF">http://bit.ly/3vTiACF</a>.

Carol Massar and Tim Stenovec bring together the latest news from the world of business and finance and the interesting stories of global technology, politics, economics and more by harnessing the power of Bloomberg Businessweek reporters and editors.

Bloomberg Businessweek

A $3,000 Bodysuit to Shock Your Way to a Better Body

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