Join hosts Michael Barr, Scarlet Fu and Damian Sassower for a look at some of the latest headlines and stories in the business of sports.

They talk through the big money in this year's NCAA Tournament from a few angles: first with Bloomberg Intelligence senior media analyst Geetha Ranganathan, who says March Madness could create an advertising windfall for big media companies carrying the games - continuing a trend for live sports. Then, Bloomberg Opinion columnist Allison Schrager joins to discuss her latest piece on America's love affair with sports gambling and March Madness despite regulatory efforts to discourage what she calls "productive risk-taking."

Michael, Damian and Scarlet then celebrate the start of the MLB season with MLB Network insider Jon Morosi. They talk through some of this year's big storylines, including the betting scandal surrounding superstar Shohei Ohtani and why Morosi is skeptical of the Dodgers chances of winning it all this year.

Plus, hear a snippet from the latest edition of "The Deal with Alex Rodriguez and Jason Kelly", featuring guest Hannah Storm. 

Join hosts Michael Barr, Scarlet Fu and Damian Sassower for a look at some of the latest headlines and stories in the business of sports.
They talk through the big money in this year's NCAA Tournament from a few angles: first with Bloomberg Intelligence senior media analyst Geetha Ranganathan, who says March Madness could create an advertising windfall for big media companies carrying the games - continuing a trend for live sports. Then, Bloomberg Opinion columnist Allison Schrager joins to discuss her latest piece on America's love affair with sports gambling and March Madness despite regulatory efforts to discourage what she calls "productive risk-taking."
Michael, Damian and Scarlet then celebrate the start of the MLB season with MLB Network insider Jon Morosi. They talk through some of this year's big storylines, including the betting scandal surrounding superstar Shohei Ohtani and why Morosi is skeptical of the Dodgers chances of winning it all this year.
Plus, hear a snippet from the latest edition of "The Deal with Alex Rodriguez and Jason Kelly", featuring guest Hannah Storm.

Michael Barr, Scarlet Fu and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the final score.

Michael Barr, Scarlet Fu and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the final score.

Scarlet Fu, Michael Barr and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry.

Bloomberg Business of Sports

Welcome Back to Baseball, Big Money in March Madness

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/18a1d801-a4f2-47bd-ae02-b14200fe7694/transcript

Advertisement