On this Bloomberg Business of Sports podcast, Scott Soshnick, Eben Novy-Williams and Michael Barr discuss Stephen Curry's attempt to land a PGA Tour event sponsorship, deepening his relationship with the sport of golf. The trio also discuss Justify's  attempt at a Triple Crown, including whether the Belmont Stakes will include the horse's toughest competitor (Hint: Both have the same owners). Also discussed is Uber's decision to sponsor the Washington, D.C. metro, which needs private donations to stay open late when there are sporting events like a Stanley Cup playoff game. 

<p>On this Bloomberg Business of Sports podcast, Scott Soshnick, Eben Novy-Williams and Michael Barr discuss Stephen Curry's attempt to land a PGA Tour event sponsorship, deepening his relationship with the sport of golf. The trio also discuss Justify's  attempt at a Triple Crown, including whether the Belmont Stakes will include the horse's toughest competitor (Hint: Both have the same owners). Also discussed is Uber's decision to sponsor the Washington, D.C. metro, which needs private donations to stay open late when there are sporting events like a Stanley Cup playoff game. </p>

Michael Barr, Vanessa Perdomo and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the games.

<p>Michael Barr, Vanessa Perdomo and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the games.</p>

Scarlet Fu, Michael Barr and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry.

Bloomberg Business of Sports

Steph Curry Takes Aim at Golf Sponsorship; Knights Cup?

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/f8838d40-f185-413d-ba51-ae3900995dc4/transcript