On this Bloomberg Business of Sports podcast, Scott Soshnick, Eben Novy-Williams and Michael Barr discuss the NCAA men's basketball tournament championship game between Michigan and Villanova, as well as the financial implications of Loyola-Chicago's Final Four run. They also talk about swimmer Katie Ledecky's decision to turn pro, allowing the Stanford and Olympic star to sign endorsement contracts. Also discussed are the NFL's interest in selling its data to international betting markets, and NCAA's push for the NBA and its union to allow players to enter the draft directly from high school. Currently, players must be one year removed from what would be their high-school graduation before they're permitted to enter the NBA Draft, resulting in what's called one-and done -- players leaving school after their freshmen seasons. 

<p>On this Bloomberg Business of Sports podcast, Scott Soshnick, Eben Novy-Williams and Michael Barr discuss the NCAA men's basketball tournament championship game between Michigan and Villanova, as well as the financial implications of Loyola-Chicago's Final Four run. They also talk about swimmer Katie Ledecky's decision to turn pro, allowing the Stanford and Olympic star to sign endorsement contracts. Also discussed are the NFL's interest in selling its data to international betting markets, and NCAA's push for the NBA and its union to allow players to enter the draft directly from high school. Currently, players must be one year removed from what would be their high-school graduation before they're permitted to enter the NBA Draft, resulting in what's called one-and done -- players leaving school after their freshmen seasons. </p>

Michael Barr, Vanessa Perdomo and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the games.

<p>Michael Barr, Vanessa Perdomo and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the games.</p>

Scarlet Fu, Michael Barr and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry.

Bloomberg Business of Sports

Sister Jean Goes Home; Ledecky Goes Pro: Sports Business

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