Bloomberg Business of SportsBloomberg Business of Sports

Planning for 2028 Olympics, Kickoff for San Diego FC

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Join hosts this week, Damian Sassower and Vanessa Perdomo, for a look at some of the latest headlines and stories in the business of sports.

Sebastian Coe, President of World Athletics; also a former Olympic gold medalist, and former head of the London Olympic Games committee on his hopes of becoming the next president of the International Olympic Committee and the Los Angeles 2028 Summer Games. 

San Diego FC CEO Tom Penn on becoming the MLS’s latest expansion team as well as the process of putting together a major sports franchise, the record valuations being seen across the league and the growth of soccer in North America.

Plus, tennis icon Billie Jean King on empowering girls worldwide to join sports and New Orleans Saints legendary quarterback Drew Brees on investing in pickleball.

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Bloomberg Business of Sports

Michael Barr, Vanessa Perdomo and Damian Sassower follow the money in the world of sports, taking li 
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