Join hosts Michael Barr, Scarlet Fu and Damian Sassower for a look at some of the latest headlines and stories in the business of sports. 

With the Super Bowl behind us, Bloomberg global business of sports reporter Ira Boudway joins to break down the game's record viewership, and how Crypto.com, Kalshi and other non-sports betting companies created loopholes to get in on gaming action for the Big Game.

Then, NASCAR President Steve Phelps previews this Sunday's Daytona 500 and examines the auto racing industry.

Plus, NHL deputy commissioner Bill Daly discusses the state of the league and how it's making a big international push with its "4 Nations Face-Off".

Join hosts Michael Barr, Scarlet Fu and Damian Sassower for a look at some of the latest headlines and stories in the business of sports. 
With the Super Bowl behind us, Bloomberg global business of sports reporter Ira Boudway joins to break down the game's record viewership, and how Crypto.com, Kalshi and other non-sports betting companies created loopholes to get in on gaming action for the Big Game.
Then, NASCAR President Steve Phelps previews this Sunday's Daytona 500 and examines the auto racing industry.
Plus, NHL deputy commissioner Bill Daly discusses the state of the league and how it's making a big international push with its "4 Nations Face-Off".

Michael Barr, Vanessa Perdomo and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the games.

Michael Barr, Vanessa Perdomo and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the games.

Scarlet Fu, Michael Barr and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry.

Bloomberg Business of Sports

NHL's 4 Nations Face-Off; Super Bowl "Trades" Rocks Sports Betting Industry

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/f62d09c9-657b-4095-8f35-b284012c3ac3/transcript

Join hosts Michael Barr and Vanessa Perdomo for a look at some of the latest headlines and stories in the business of sports.

City Football Group’s Chief Marketing Officer Nuria Tarre spoke with Vanessa from SXSW in Austin.

They discussed the attention and new fans that the World Cup is going to bring particularly to the US market.

City Football Group owns Manchester City and New York City Football clubs, so they have a double interest in trying to gain more fans in the US both on the MLS and Premier League side. 

On this episode, we also hear from:

-David Carlock, founder and managing partner of Machete Group, on why owners are willing to spend so much money on stadium development and how they get their money back. 



-Elizabeth Rembert, Municipal Finance and Higher Education Reporter for Bloomberg News, on how the UConn women’s basketball team is generating big bucks for the school. 

Join hosts Michael Barr and Vanessa Perdomo for a look at some of the latest headlines and stories in the business of sports. City Football Group&rsquo;s Chief Marketing Officer Nuria Tarre spoke with Vanessa from SXSW in Austin. They discussed the attention and new fans that the World Cup is going to bring particularly to the US market. City Football Group owns Manchester City and New York City Football clubs, so they have a double interest in trying to gain more fans in the US both on the MLS and Premier League side.&nbsp; On this episode, we also hear from:
-David Carlock, founder and managing partner of Machete Group, on why owners are willing to spend so much money on stadium development and how they get their money back. 
-Elizabeth Rembert, Municipal Finance and Higher Education Reporter for Bloomberg News, on how the UConn women&rsquo;s basketball team is generating big bucks for the school.&nbsp;

City Football Group CMO Nuria Tarre on Business of Soccer

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/11e0f4dc-5448-4088-a139-b411014bd4c6/transcript

Jessica Berman, Commissioner of the National Women's Soccer League, joins Bloomberg's Vanessa Perdomo before kicking off the new season.

On this episode:
What fans can expect from an expanded NWSL with two new teams and additional media partners
The High Impact Player Rule and its impact on the league
How the NWSL is working towards global recognition

Jessica Berman, Commissioner of the National Women's Soccer League, joins Bloomberg's Vanessa Perdomo before kicking off the new season. On this episode:
<ul>
<li>What fans can expect from an expanded NWSL with two new teams and additional media partners</li>
<li>The High Impact Player Rule and its impact on the league</li>
<li>How the NWSL is working towards global recognition</li>
</ul>

The Business of Soccer: NWSL Commissioner Jessica Berman

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/747c93cf-841e-425c-a405-b4120141147e/transcript

Join hosts Michael Barr and Vanessa Perdomo for a look at some of the latest headlines and stories in the business of sports.

Kendall Coyne Schoenfeld, Minnesota Frost hockey player, discusses the growth of women’s hockey. Kendall is a professional women’s hockey player, and was part of the U.S Women’s hockey team that won gold at the 2026 Winter Olympics. She was also not only a player in the PWHL but she is essentially the reason it exists.  Kendall put in the call to Billie Jean King that put the league into motion.

On this episode, we also hear from:
Justin Marks, Founder and Owner of Trackhouse Entertainment Group, who discusses how he went from driver to team owner
Justin Giangrande, Founder and CEO of Network, who discusses the evolution of college sports, and  how Name, Image, and Likeness keeps changing the way schools pay their athletes

Join hosts Michael Barr and Vanessa Perdomo for a look at some of the latest headlines and stories in the business of sports.
Kendall Coyne Schoenfeld, Minnesota Frost hockey player, discusses the growth of women&rsquo;s hockey.&nbsp;Kendall is a professional women&rsquo;s hockey player, and was part of the U.S Women&rsquo;s hockey team that won gold at the 2026 Winter Olympics.&nbsp;She was also not only a player in the PWHL but she is essentially the reason it exists. &nbsp;Kendall put in the call to Billie Jean King that put the league into motion.
On this episode, we also hear from:
<ul>
<li>Justin Marks, Founder and Owner of Trackhouse Entertainment Group, who discusses how he went from driver to team owner</li>
<li>Justin Giangrande, Founder and CEO of Network, who discusses the evolution of college sports, and &nbsp;how Name, Image, and Likeness keeps changing the way schools pay their athletes</li>
</ul>

Olympic Gold Medalist Kendall Coyne Schofield Talks Growth of Women’s Hockey

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/00cf25a9-cbc1-433b-a5e8-b40c01644387/transcript

NHL's 4 Nations Face-Off; Super Bowl "Trades" Rocks Sports Betting Industry

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