NFL week 1 viewership is up, Amazon looks to be the front runner to land NFL Sunday Ticket, and 18-year-old qualifier Emma Raducanu caps an historic US Open run with her first Grand Slam title. Scarlet Fu, Michael Barr, and Mike Lynch discuss all that and more on this Monday edition of Bloomberg Business of Sports.

Warriors Said To Be Valued at $11 Billion; Next 3 Founder Carolyn Tisch Blodgett
38:48

KKR To Buy Sports Investor Arctos; Robinhood's Prediction Markets
38:36

Brooks Koepka Quits LIV Golf, US Sports Global Expansion
38:05