Scott Soshnick, Eben Novy-Williams and Michael Barr discuss a host of issues related to the business of sports, including a pair of trademark battles: one involving the Phillie Phanatic, and one involving NBA star LeBron James. The creators of the original Philadelphia Phillies mascot are trying to reclaim ownership of it through a little-used legal provision. A Maryland-based non profit is suing James over his commercial use of the phrase "I am more than an athlete." Also talked about is the latest regarding planning for the 2020 Tokyo Olympics, which are starting to confront the possibility that the coronavirus interferes with the Summer games. And also touched on is the ongoing National Football League labor agreements, with the entire union membership set to vote on a 10-year deal already approved by owners.




Hosts: Scott Soshnick, Eben Novy-Williams and Michael Barr

Producer: Tim Herro




To contact the reporters on this story:

Scott Soshnick in New York at ssoshnick@bloomberg.net;

Eben Novy-Williams in New York at enovywilliam@bloomberg.net;

Michael Barr in New York at mbarr18@bloomberg.net




To contact the editor responsible for this story:

Scott Soshnick at ssoshnick@bloomberg.net

Scott Soshnick, Eben Novy-Williams and Michael Barr discuss a host of issues related to the business of sports, including a pair of trademark battles: one involving the Phillie Phanatic, and one involving NBA star LeBron James. The creators of the original Philadelphia Phillies mascot are trying to reclaim ownership of it through a little-used legal provision. A Maryland-based non profit is suing James over his commercial use of the phrase "I am more than an athlete." Also talked about is the latest regarding planning for the 2020 Tokyo Olympics, which are starting to confront the possibility that the coronavirus interferes with the Summer games. And also touched on is the ongoing National Football League labor agreements, with the entire union membership set to vote on a 10-year deal already approved by owners. Hosts: Scott Soshnick, Eben Novy-Williams and Michael BarrProducer: Tim Herro To contact the reporters on this story:Scott Soshnick in New York at <a href="mailto:ssoshnick@bloomberg.net">ssoshnick@bloomberg.net</a>;Eben Novy-Williams in New York at <a href="mailto:enovywilliam@bloomberg.net">enovywilliam@bloomberg.net</a>;Michael Barr in New York at <a href="mailto:mbarr18@bloomberg.net">mbarr18@bloomberg.net</a> To contact the editor responsible for this story:Scott Soshnick at <a href="mailto:ssoshnick@bloomberg.net">ssoshnick@bloomberg.net</a>

Michael Barr, Vanessa Perdomo and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the games.

Michael Barr, Vanessa Perdomo and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the games.

Scarlet Fu, Michael Barr and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry.

Bloomberg Business of Sports

LeBron James and the Phillies Share a Business Problem

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/376b8247-c7ae-4b39-872b-ae39006d10c2/transcript