Bloomberg Business of SportsBloomberg Business of Sports

Fortnite Maker Hits $15 Billion; USOC Hires Legends

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Scott Soshnick, Michael Barr and Eben Novy-Williams discuss a host of issues related to the business of sports, including LA 2028 and the USOC's hiring of Legends (owned in part by the New York Yankees and Dallas Cowboys) to sell some $2.5 billion in corporate sponsorship. They also talk about the brewing feud between the family of Denver Broncos owner Pat Bowlen and the trust running the team. Bill Bowlen, the brother of Pat, is asking a Colorado court to remove the three members of a trust that is running the club while his brother battles Alzheimer's. Also discussed is Epic Games Inc.'s $1.25 billion investment round from a coalition that includes KKR, Vulcan and Kleiner Perkins. 

Host: Scott Soshnick, Eben Novy-Williams and Michael Barr 

Producer: Madena Parwana

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Bloomberg Business of Sports

Michael Barr, Scarlet Fu and Damian Sassower follow the money in the world of sports, taking listene 
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