Big East Basketball is back in the hunt for both men's and women's national titles. Scarlet Fu and Mike Lynch are joined by Big East Commissioner Val Ackerman, they discuss how the league sets itself apart, and where name, image and likeness rights go from here.

<p>Big East Basketball is back in the hunt for both men's and women's national titles. Scarlet Fu and Mike Lynch are joined by Big East Commissioner Val Ackerman, they discuss how the league sets itself apart, and where name, image and likeness rights go from here.</p>

Michael Barr, Vanessa Perdomo and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the games.

<p>Michael Barr, Vanessa Perdomo and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the games.</p>

Scarlet Fu, Michael Barr and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry.

Bloomberg Business of Sports

Big East Commissioner on NIL

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/2efa3f9f-98c4-455e-8510-ae40015edca7/transcript