The basics of the modern Patriots story are well-known -- six rings, Hall of Famers all around and one of the world's most valuable sports franchises. But Jeff Benedict's "The Dynasty" goes deeper than anyone has before on the Beatles-esque collaboration among an owner, a coach, and a star player. Benedict dives in and compares notes with Lynchie and Jason, bringing the Pats' business story to the fore.

<p>The basics of the modern Patriots story are well-known -- six rings, Hall of Famers all around and one of the world's most valuable sports franchises. But Jeff Benedict's "The Dynasty" goes deeper than anyone has before on the Beatles-esque collaboration among an owner, a coach, and a star player. Benedict dives in and compares notes with Lynchie and Jason, bringing the Pats' business story to the fore.</p>

Michael Barr, Vanessa Perdomo and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the games.

<p>Michael Barr, Vanessa Perdomo and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the games.</p>

Scarlet Fu, Michael Barr and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry.

Bloomberg Business of Sports

Benedict's "The Dynasty" is an Epic Business Story (Podcast)

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/98b201af-ea02-4f11-85c2-ae39005c05d7/transcript