Carolina Hurricanes owner Tom Dundon joins Scott Soshnick, Michael Barr and Eben Novy-Williams to discuss a host of issues related to the business of sports, including how his National Hockey League team got labeled a ``Bunch of Jerks,'' and how the club has turned that criticism into a marketing opportunity. Also discussed is how the NHL can capitalize on the changing media landscape, and how important it is for a club like the Hurricanes to make the playoffs in order to win fans and generate revenue. Dundon also discusses his investment in the Alliance of American Football, the upstart league that's trying to become somewhat of a development league for the NFL. 

Hosts: Scott Soshnick, Michael Barr and Eben Novy-WilliamsProducer: Bob Bragg

Carolina Hurricanes owner Tom Dundon joins Scott Soshnick, Michael Barr and Eben Novy-Williams to discuss a host of issues related to the business of sports, including how his National Hockey League team got labeled a ``Bunch of Jerks,'' and how the club has turned that criticism into a marketing opportunity. Also discussed is how the NHL can capitalize on the changing media landscape, and how important it is for a club like the Hurricanes to make the playoffs in order to win fans and generate revenue. Dundon also discusses his investment in the Alliance of American Football, the upstart league that's trying to become somewhat of a development league for the NFL. Hosts: Scott Soshnick, Michael Barr and Eben Novy-WilliamsProducer: Bob Bragg

Michael Barr, Vanessa Perdomo and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the games.

Michael Barr, Vanessa Perdomo and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the games.

Scarlet Fu, Michael Barr and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry.

Bloomberg Business of Sports

Being Jerks Is Actually Helping This Pro Sports Team

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/9828ca26-e72b-46df-83ff-ae3900892bd2/transcript