Sometimes starting a business begins by looking at your children. For Lane and Shannon Peters, the husband-wife team behind Hallmark Homecare, they wanted to provide a learning experience for their children and give back to their community. 

The franchise provides caregiver services to seniors, as the two discuss their motivations, including personal family experiences and a desire to teach their children about entrepreneurship. 

They explain the franchising process, the advantages of their business model and the importance of providing customized care. 

We also highlight the growing need for homecare services in rural areas and the significant impact Hallmark Homecare aims to have on the community.

Sometimes starting a business begins by looking at your children. For Lane and Shannon Peters, the husband-wife team behind Hallmark Homecare, they wanted to provide a learning experience for their children and give back to their community. 
The franchise provides caregiver services to seniors, as the two discuss their motivations, including personal family experiences and a desire to teach their children about entrepreneurship. 
They explain the franchising process, the advantages of their business model and the importance of providing customized care. 
We also highlight the growing need for homecare services in rural areas and the significant impact Hallmark Homecare aims to have on the community.

WIZM News presents the BizNews Greater La Crosse podcast, where we bring you the latest business news impacting our community. Host Vicki Markussen interviews local entrepreneurs and business leaders to provide in-depth insights on the challenges and opportunities of doing business in the La Crosse area. Our show is a collaboration between WIZMNews.com and BizNews Greater La Crosse

WIZM News presents the BizNews Greater La Crosse podcast, where we bring you the latest business news impacting our community. Host Vicki Markussen interviews local entrepreneurs and business leaders to provide in-depth insights on the challenges and opportunities of doing business in the La Crosse area. Our show is a collaboration between WIZMNews.com and <a href="https://greaterlacrosse.media/">BizNews Greater La Crosse</a>

BizNews Greater La Crosse with Vicki Markussen

WIZM News presents the BizNews Greater La Crosse podcast, where we bring you the latest business news impacting our community. Host Vicki Markussen interviews local entrepreneurs and business leaders to provide in-depth insights on the challenges and opportunities of doing business in the La Crosse area.

Our show is a collaboration between WIZMNews.com and BizNews Greater La Crosse (GreaterLaCrosse.media)

<a href="https://www.wizmnews.com/">WIZM News</a> presents the BizNews Greater La Crosse podcast, where we bring you the latest business news impacting our community. Host Vicki Markussen interviews local entrepreneurs and business leaders to provide in-depth insights on the challenges and opportunities of doing business in the La Crosse area.
Our show is a collaboration between <a href="https://www.wizmnews.com/">WIZMNews.com</a> and BizNews Greater La Crosse (GreaterLaCrosse.media)

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