Matt McGowan, country manager for Snapchat's Canadian operations, breaks down how social media is becoming an increasingly profitable business for brands and companies looking to reach new audiences

<p>Matt McGowan, country manager for Snapchat's Canadian operations, breaks down how social media is becoming an increasingly profitable business for brands and companies looking to reach new audiences</p>

British Columbia's only daily news show focused on business, brought to you by Business in Vancouver newspaper and biv.com. Join hosts editor-in-chief Kirk LaPointe as well as reporters Tyler Orton and Hayley Woodin as they interview Canada's business and political leaders about the pressing issues facing British Columbian businesses and industries today. Join them as they discuss real estate, technology, the resource industries and local and provincial politics.

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