As businesses grapple with an accelerated pivot towards digital, it’s leaving many in the financial services sector trying to reach customers in ways they never had to before. Nicky Senyard is the CEO of Fintel Connect, a Vancouver-based startup that launched just before the pandemic. She joins Tyler Orton on BIV Today to unpack what it means for companies to deliver results in this new era of marketing.

<p>As businesses grapple with an accelerated pivot towards digital, it&rsquo;s leaving many in the financial services sector trying to reach customers in ways they never had to before. Nicky Senyard is the CEO of Fintel Connect, a Vancouver-based startup that launched just before the pandemic. She joins Tyler Orton on BIV Today to unpack what it means for companies to deliver results in this new era of marketing.</p>

British Columbia's only daily news show focused on business, brought to you by Business in Vancouver newspaper and biv.com. Join hosts editor-in-chief Kirk LaPointe as well as reporters Tyler Orton and Hayley Woodin as they interview Canada's business and political leaders about the pressing issues facing British Columbian businesses and industries today. Join them as they discuss real estate, technology, the resource industries and local and provincial politics.

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