Salesforce’s interest in the B.C. tech scene is showing no signs of slowing down. After acquiring startup Mobify and Vancouverite Stewart Butterfield’s Slack in the past few years, the CRM giant has set its sights on Burnaby software firm Traction on Demand. Traction founder and CEO Greg Malpass joins BIV Today to discuss why now was the right time to sell his company. BIV’s Tyler Orton hosts. 

<p>Salesforce&rsquo;s interest in the B.C. tech scene is showing no signs of slowing down. After acquiring startup Mobify and Vancouverite Stewart Butterfield&rsquo;s Slack in the past few years, the CRM giant has set its sights on Burnaby software firm Traction on Demand. Traction founder and CEO Greg Malpass joins BIV Today to discuss why now was the right time to sell his company. BIV&rsquo;s Tyler Orton hosts.&nbsp;</p>

British Columbia's only daily news show focused on business, brought to you by Business in Vancouver newspaper and biv.com. Join hosts editor-in-chief Kirk LaPointe as well as reporters Tyler Orton and Hayley Woodin as they interview Canada's business and political leaders about the pressing issues facing British Columbian businesses and industries today. Join them as they discuss real estate, technology, the resource industries and local and provincial politics.

Advertisement