Marcus Collins is an award-winning advertiser and lecturer at the Ross School of Business (U of M) - his perspective on the Bronco/Jeep battle might surprise you. We also dive into Ford not spending money on social media for the Bronco launch. Wonderful guest who'll really make you think.  

<p>Marcus Collins is an award-winning advertiser and lecturer at the Ross School of Business (U of M) - his perspective on the Bronco/Jeep battle might surprise you. We also dive into Ford not spending money on social media for the Bronco launch. Wonderful guest who'll really make you think.&nbsp;&nbsp;</p>

You know that guy who loves to talk with you about cars and racing? That's Big Jim O'Brien - and you're always welcome to stop by his garage as he hats with some of the biggest names in racing:  Mario Andretti, Alexander Rossi, Roger Penske, Bob Seger, Kurt Busch and many more...

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