As a label that distinguishes itself by co-designing with fashion icons in Asia, Sometime by Asian Designers also sets itself apart with their policy on exclusivity through limited distribution of their products. Affordability is another firmly held principle of theirs as all their exquisitely-produced bags are set below a specific price point. Joining us this week to tell us more about the label is its co-founder Nicole Wong, who acquaints us with the unique challenges of bag-making as a form of industrial design, their recent range of signature collections, and why custom-made premium synthetic leather is their favoured choice of material. Later, we hear from Florence Song, Senior Writer at ELLE Malaysia on how the new trench coats in reincarnated styles, if chosen smartly, can still be a viable fashion item for Malaysians.

<p>As a label that distinguishes itself by co-designing with fashion icons in Asia, Sometime by Asian Designers also sets itself apart with their policy on exclusivity through limited distribution of their products. Affordability is another firmly held principle of theirs as all their exquisitely-produced bags are set below a specific price point. Joining us this week to tell us more about the label is its co-founder Nicole Wong, who acquaints us with the unique challenges of bag-making as a form of industrial design, their recent range of signature collections, and why custom-made premium synthetic leather is their favoured choice of material. Later, we hear from Florence Song, Senior Writer at ELLE Malaysia on how the new trench coats in reincarnated styles, if chosen smartly, can still be a viable fashion item for Malaysians.</p>

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