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Luke Kemeys: How the Boys Got Paid

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On this episode of Between Two Beers we talk to Luke Kemeys.

Luke is a chartered accountant, a business advisor, and the driving force behind one of New Zealand’s most engaged Facebook Groups, Boys Get Paid. 

BGP is New Zealand’s biggest punters club and while this episode does have some interesting chat about the horses, it also transcends racing, as Luke shares his experienced wisdom in building communities and business strategies that will work in the modern age. 

In this episode Luke tells us how his Facebook Group which started with five people turned into a 21,000+ monster, how he helped turn his NextAdvisory accounting firm into a million-dollar business in five years, the power of Linkedin, relationship building and storytelling, the time he narrowly missed out on a $1million dollar collect at the races, all BGP’s most audacious bets and much much more. 

Luke’s thirst to grow, improve and learn is inspiring. He’s a super sharp guy, doing big things in the community, with a million tales to tell. You’ll love this one. 

Listen on iheart or wherever you get your podcasts from, and check your podcast app for show notes. You can watch the video of this one on Youtube. A huge thanks to those supporting the show on Patreon for the cost of a cup of coffee a month, to get involved head to              

This episode was brought to you from the Export Beer garden studio. Enjoy. 

Show notes | Episode 110 | Luke Kemeys

1:39: An away game for Luke in the Export Beer Garden Studio

3:49: A business meeting over a couple of Fiji Gold’s in August 2017

8:26: Boys Get Paid: the beginning of the punters club journey

20:20: BGP and the power of community

28:15: Behind the scenes of building an app

34:20: BGP grandpa

37:19: Becoming more recognisable

39:46: Misconceptions of BGP and the race industry

46:13: The financial realities of BGP

51:39: Next Advisory: changing the accounting game

58:19: Using social media to connect with Rob Fyfe

1:03:31: Talking bets

1:16:34: Luke and his gambling habits

1:26:20: Luke on men’s health

1:28:40: Last words from Steve, Seamus and Luke

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