Everything Is Advertising with Ryan Barwick

Better Offline

Better Offline is a weekly show exploring the tech industry’s influence and manipulation of society - and interrogating the growth-at-all-costs future…

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Ed Zitron is joined in-studio by Ryan Barwick of Marketing Brew to talk about how the entire tech ecosystem is controlled by ads - and whether companies like OpenAI and Perplexity can hope to plug the gaps in their leaky revenue models.

Follow Ryan:

https://x.com/Ryanbarwick

https://www.marketingbrew.com/contributor/ryan-barwick

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