As more people take the leap to owning their own businesses, many seem to be buying into already established brands. 

Data suggests the business of franchising and owning established brands is booming, with around 30,000 franchise unites currently existing nationwide. 

Association CEO Katrina King told Kerre Woodham they see franchising as being in business for yourself, but not by yourself. 

She says as a franchisee you’re part of a system, but you’re very much still a small business in your local community.

LISTEN ABOVE 

As more people take the leap to owning their own businesses, many seem to be buying into already established brands.&nbsp;
Data suggests the business of franchising and owning established brands is booming, with around 30,000 franchise unites currently existing nationwide.&nbsp;
Association CEO Katrina King told Kerre Woodham they see franchising as being in business for yourself, but not by yourself.&nbsp;
She says as a franchisee you’re part of a system, but you’re very much still a small business in your local community.
LISTEN ABOVE&nbsp;

Best of Business is the home of all things business at Newstalk ZB, from morning market updates right through to incisive interviews with New Zealand’s top business leaders and decision makers. 

Whether you’re a small business owner or interested in what’s going on in the Big End of Town, this podcast encompasses the sharpest voices and minds in the world of business.

Best of Business is the home of all things business at Newstalk ZB, from morning market updates right through to incisive interviews with New Zealand’s top business leaders and decision makers. Whether you’re a small business owner or interested in what’s going on in the Big End of Town, this podcast encompasses the sharpest voices and minds in the world of business.

Best of Business is the home of all things business at Newstalk ZB, from morning market updates right through to incisive interviews with New Zealand’s top business leaders and decision makers.

Best of Business

Katrina King: Franchise Association CEO on franchising in New Zealand

https://api.omny.fm/orgs/7784f840-c291-422a-924b-ad9000bbad71/clips/2d84eae1-8c82-49a3-a705-b2f9001318cf/transcript