In today’s heartfelt and beautifully honest episode of Beauty Talk Confessions, Kati sits down with Maggie Bauer, the owner of Novum Skin in Castle Rock, Colorado. Maggie’s story is one of resilience, reinvention, motherhood, loss, and the deep healing power of skincare — both inside the treatment room and within ourselves.

What began as a cosmetology school assignment at age 18 eventually became Novum, a studio rooted in the belief that women can be made new — not changed, but renewed in confidence, identity, and skin health. Maggie shares her winding journey from hair to skincare, discovering a microbiome-focused line from South Africa, becoming one of the very first estheticians in the U.S. to carry it, and navigating pregnancy, postpartum depression, and entrepreneurship all at once.

This conversation is emotional, raw, inspiring, and relatable for any woman balancing business, motherhood, healing, and purpose.

✨ In This Episode, We Cover:
Maggie's origin story: how a beauty school project became her future


Her transition from cosmetology to aesthetics — and why hair wasn’t her path


What pushed her to leave her spa job and launch her own business


How she discovered the South African microbiome-based line Esse


Becoming one of the first U.S. estheticians to offer Esse


Why microbiome health is the foundation of truly resilient skin


The science behind living probiotics — and why her reactive skin transformed


The emotional and logistical challenges of opening a business with a 6-month-old


Her journey through miscarriage, postpartum depression, and rebuilding identity


How her clients unknowingly saved her life during her darkest season


Why she believes estheticians are healers — emotionally, spiritually, and physically


The power of niching down and mastering a few signature services


How she built a clientele from zero as an introvert


Her vision for growing Novum into a hybrid spa + community space


Maggie’s must-have skincare ritual and the probiotic mist that changed everything


A fun Hot or Not trend round: LED masks, Korean skincare, gua sha, beef tallow, snail mucin, colostrum facials + more



✨ Connect with Maggie

Instagram: @novumskin
 Facebook: Novum Skin
 Location: Castle Rock, CO

🤍 Connect with Kati & Beauty Talk Confessions

Instagram & TikTok: @beautytalkconfessioms
 Podcast Page: https://www.flagstaff-skincare.com/beautytalkconfessions

🌵 PricklyBare — Post-Wax Skincare for Sensitive, Stressed-Out Skin (Launching 2026!)

If you love conversations about healing, inflammation, identity, and the real skin barrier — you’re going to be obsessed with what’s coming.

I created PricklyBare for the women who:

✨ get irritated
✨ get inflamed
✨ get ingrowns
✨ get sensitive after waxing
✨ want results without harshness

Formulated specifically for post-wax and intimate-area skin, PricklyBare supports the barrier while honoring the microbiome.

Follow the journey:
Instagram/TikTok: @pricklybare
 Website: pirclybare.com

🎙️ Loved This Episode?

Screenshot and tag @beautytalkconfessioms and @novumskin — we LOVE seeing what resonated.
And if this episode inspired you, a quick rating or review helps the show grow more than you know.

Guest: Maggie Bauer — Licensed Esthetician & Owner, Novum Skin (Castle Rock, CO)

💫 QUICK BIO (to read or reference)

“Restoring Skin Health for Life, Not Just a Moment.”

Maggie Bauer is the licensed esthetician and owner of Novum Skin, an exclusive Esse Skincare studio in Castle Rock, Colorado.
Founded in 2023 during early motherhood, Novum Skin was born from her desire to blend purpose, family, and passion into her life’s work.

Originally from Montana, Maggie grew up in a family of nine siblings, which instilled a lifelong love of connection, community, and care. That warmth carries into her studio, where every treatment is deeply personal and designed to make clients feel seen, heard, and cared for.

Her philosophy is simple: beauty isn’t about perfection—it’s about balance, health, and self-love. She focuses on long-term skin health through barrier repair, microbiome balance, and science-backed, sustainable skincare.
The name Novum means “new,” symbolizing rebirth, renewal, and healing from within—a reflection of Maggie’s belief that skin health and self-confidence go hand in hand.

She’s a wife and mom of two, grateful to create a business that lets her nurture both her clients and her family.


Ask where listeners can follow her work:
🌐 novum-skin.com | 📸 @novumskin

In today&rsquo;s heartfelt and beautifully honest episode of&nbsp;Beauty Talk Confessions, Kati sits down with Maggie Bauer, the owner of Novum Skin in Castle Rock, Colorado. Maggie&rsquo;s story is one of resilience, reinvention, motherhood, loss, and the deep healing power of skincare &mdash; both inside the treatment room and within ourselves.
What began as a cosmetology school assignment at age 18 eventually became Novum, a studio rooted in the belief that women can be made new &mdash; not changed, but renewed in confidence, identity, and skin health. Maggie shares her winding journey from hair to skincare, discovering a microbiome-focused line from South Africa, becoming one of the very first estheticians in the U.S. to carry it, and navigating pregnancy, postpartum depression, and entrepreneurship all at once.
This conversation is emotional, raw, inspiring, and relatable for any woman balancing business, motherhood, healing, and purpose.
✨ In This Episode, We Cover:
<ul>
<li aria-level="1">Maggie's origin story: how a beauty school project became her future </li>
<li aria-level="1">Her transition from cosmetology to aesthetics &mdash; and why hair wasn&rsquo;t her path </li>
<li aria-level="1">What pushed her to leave her spa job and launch her own business </li>
<li aria-level="1">How she discovered the South African microbiome-based line Esse </li>
<li aria-level="1">Becoming one of the first U.S. estheticians to offer Esse </li>
<li aria-level="1">Why microbiome health is the foundation of truly resilient skin </li>
<li aria-level="1">The science behind living probiotics &mdash; and why her reactive skin transformed </li>
<li aria-level="1">The emotional and logistical challenges of opening a business with a 6-month-old </li>
<li aria-level="1">Her journey through miscarriage, postpartum depression, and rebuilding identity </li>
<li aria-level="1">How her clients unknowingly saved her life during her darkest season </li>
<li aria-level="1">Why she believes estheticians are healers &mdash; emotionally, spiritually, and physically </li>
<li aria-level="1">The power of niching down and mastering a few signature services </li>
<li aria-level="1">How she built a clientele from zero as an introvert </li>
<li aria-level="1">Her vision for growing Novum into a hybrid spa + community space </li>
<li aria-level="1">Maggie&rsquo;s must-have skincare ritual and the probiotic mist that changed everything </li>
<li aria-level="1">A fun Hot or Not trend round: LED masks, Korean skincare, gua sha, beef tallow, snail mucin, colostrum facials + more </li>
</ul>
✨ Connect with Maggie
Instagram: @novumskin Facebook: Novum Skin Location: Castle Rock, CO
🤍 Connect with Kati &amp; Beauty Talk Confessions
Instagram &amp; TikTok: @beautytalkconfessioms Podcast Page:<a href="https://www.flagstaff-skincare.com/beautytalkconfessions"> https://www.flagstaff-skincare.com/beautytalkconfessions</a>
🌵 PricklyBare &mdash; Post-Wax Skincare for Sensitive, Stressed-Out Skin (Launching 2026!)
If you love conversations about healing, inflammation, identity, and the real skin barrier &mdash; you&rsquo;re going to be obsessed with what&rsquo;s coming.
I created PricklyBare for the women who:
✨ get irritated ✨ get inflamed ✨ get ingrowns ✨ get sensitive after waxing ✨ want results without harshness
Formulated specifically for post-wax and intimate-area skin, PricklyBare supports the barrier while honoring the microbiome.
Follow the journey: Instagram/TikTok: @pricklybare Website: pirclybare.com
🎙️ Loved This Episode?
Screenshot and tag @beautytalkconfessioms and @novumskin &mdash; we LOVE seeing what resonated. And if this episode inspired you, a quick rating or review helps the show grow more than you know.
Guest: Maggie Bauer &mdash; Licensed Esthetician &amp; Owner, Novum Skin (Castle Rock, CO)
💫 QUICK BIO (to read or reference)
&ldquo;Restoring Skin Health for Life, Not Just a Moment.&rdquo;
Maggie Bauer is the licensed esthetician and owner of Novum Skin, an exclusive Esse Skincare studio in Castle Rock, Colorado. Founded in 2023 during early motherhood, Novum Skin was born from her desire to blend purpose, family, and passion into her life&rsquo;s work.
Originally from Montana, Maggie grew up in a family of nine siblings, which instilled a lifelong love of connection, community, and care. That warmth carries into her studio, where every treatment is deeply personal and designed to make clients feel seen, heard, and cared for.
Her philosophy is simple: beauty isn&rsquo;t about perfection&mdash;it&rsquo;s about balance, health, and self-love. She focuses on long-term skin health through barrier repair, microbiome balance, and science-backed, sustainable skincare. The name Novum means &ldquo;new,&rdquo; symbolizing rebirth, renewal, and healing from within&mdash;a reflection of Maggie&rsquo;s belief that skin health and self-confidence go hand in hand.
She&rsquo;s a wife and mom of two, grateful to create a business that lets her nurture both her clients and her family.
 Ask where listeners can follow her work: 🌐 novum-skin.com | 📸 @novumskin

Beauty Talk Confessions is a podcast that goes beneath the surface of the beauty industry. The stories, the struggles, the identity shifts, the healing, and the grit behind the glow.

 

Hosted by Kati Wasserman, esthetician, business owner, and product developer, each episode features real, raw conversations with beauty professionals, founders, healers, coaches, creators, and clients who have lived the truth behind beauty.

 

We talk about:


•⁠  ⁠identity and reinvention

•⁠  ⁠confidence, comparison, and self-worth

•⁠  ⁠the emotional and unseen side of beauty work

•⁠  ⁠entrepreneurship and the messy middle

•⁠  ⁠aging, wellness, hormones, and internal beauty

•⁠  ⁠success, failures, pivots, and the lessons that shape us

 

There’s no filter here, just honest conversations that remind us beauty is personal, powerful, and deeply human.

 

Whether you're in the industry or navigating your own relationship with beauty, Beauty Talk Confessions will make you feel seen, supported, and inspired to show up as your most authentic self.

 

🔗 Social Links & Where to Find Us

 

Podcast Website:
https://www.flagstaff-skincare.com/beautytalkconfessions

 

Instagram:
@beautytalkconfessions
@pricklybare

 

TikTok:
@beautytalkconfessions

 

Booking / Contact:
pricklybare@gmail.com

 

 

Beauty Talk Confessions is a podcast that goes beneath the surface of the beauty industry. The stories, the struggles, the identity shifts, the healing, and the grit behind the glow.
&nbsp;
Hosted by Kati Wasserman, esthetician, business owner, and product developer, each episode features real, raw conversations with beauty professionals, founders, healers, coaches, creators, and clients who have lived the truth behind beauty.
&nbsp;
We talk about:
 &bull;⁠ &nbsp;⁠identity and reinvention
&bull;⁠ &nbsp;⁠confidence, comparison, and self-worth
&bull;⁠ &nbsp;⁠the emotional and unseen side of beauty work
&bull;⁠ &nbsp;⁠entrepreneurship and the messy middle
&bull;⁠ &nbsp;⁠aging, wellness, hormones, and internal beauty
&bull;⁠ &nbsp;⁠success, failures, pivots, and the lessons that shape us
&nbsp;
There&rsquo;s no filter here, just honest conversations that remind us beauty is personal, powerful, and deeply human.
&nbsp;
Whether you're in the industry or navigating your own relationship with beauty, Beauty Talk Confessions will make you feel seen, supported, and inspired to show up as your most authentic self.
&nbsp;
🔗 Social Links &amp; Where to Find Us
&nbsp;
Podcast Website: <a href="https://www.flagstaff-skincare.com/beautytalkconfessions">https://www.flagstaff-skincare.com/beautytalkconfessions</a>
&nbsp;
Instagram: @beautytalkconfessions @pricklybare
&nbsp;
TikTok: @beautytalkconfessions
&nbsp;
Booking / Contact: <a href="mailto:pricklybare@gmail.com">pricklybare@gmail.com</a>
&nbsp;
&nbsp;