In this episode of Beauty Talk Confessions, Kati steps away from the usual Trend Thursday format to talk about one of the biggest conversations happening in the esthetics industry right now — the Bushbalm Vagacial trademark controversy.

After Bushbalm filed a trademark application for the term “Vagacial,” estheticians, waxers, and beauty professionals across social media immediately reacted. The conversation quickly turned into something much bigger than a single word. It sparked discussions around industry ownership, branding, trademarks, education, and the growing fear many independent estheticians feel about larger companies controlling terminology that has been used collectively within the beauty industry for years.

Kati shares her honest thoughts as both a spa owner and someone currently navigating trademarks herself with PricklyBare. She breaks down what trademarking actually means, why this situation upset so many people, and how the beauty industry unexpectedly came together during the controversy.

Most importantly, this episode highlights the power of community within the esthetics world and why independent voices still matter.

In This Episode, We Talk About:

• The Bushbalm Vagacial trademark controversy explained
• Why estheticians reacted so strongly online
• The difference between branding and industry terminology
• What trademarks actually protect
• Concerns around corporate influence in the beauty industry
• Why this conversation became bigger than just one word
• How the esthetics community united and spoke up
• Kati’s personal experience with trademarking PricklyBare

The Takeaway

This situation reminded the beauty industry that estheticians, waxers, and independent business owners have powerful voices. When the community comes together, conversations around education, branding, and protecting the integrity of the industry can create real impact.

Connect with Kati & Beauty Talk Confessions

Instagram & TikTok: @beautytalkconfessions
Podcast Page: https://www.flagstaff-skincare.com/beautytalkconfessions

PricklyBare

Post hair removal skincare rooted in real esthetician experience
Launching Summer 2026

Instagram & TikTok: @pricklybare
Website: pricklybare.com

If You Loved This Episode

Share this episode with another esthetician, waxer, or beauty professional and join the conversation happening across the industry right now. Your voice matters.

In this episode of Beauty Talk Confessions, Kati steps away from the usual Trend Thursday format to talk about one of the biggest conversations happening in the esthetics industry right now &mdash; the Bushbalm Vagacial trademark controversy.
After Bushbalm filed a trademark application for the term &ldquo;Vagacial,&rdquo; estheticians, waxers, and beauty professionals across social media immediately reacted. The conversation quickly turned into something much bigger than a single word. It sparked discussions around industry ownership, branding, trademarks, education, and the growing fear many independent estheticians feel about larger companies controlling terminology that has been used collectively within the beauty industry for years.
Kati shares her honest thoughts as both a spa owner and someone currently navigating trademarks herself with PricklyBare. She breaks down what trademarking actually means, why this situation upset so many people, and how the beauty industry unexpectedly came together during the controversy.
Most importantly, this episode highlights the power of community within the esthetics world and why independent voices still matter.
In This Episode, We Talk About:
&bull; The Bushbalm Vagacial trademark controversy explained &bull; Why estheticians reacted so strongly online &bull; The difference between branding and industry terminology &bull; What trademarks actually protect &bull; Concerns around corporate influence in the beauty industry &bull; Why this conversation became bigger than just one word &bull; How the esthetics community united and spoke up &bull; Kati&rsquo;s personal experience with trademarking PricklyBare
The Takeaway
This situation reminded the beauty industry that estheticians, waxers, and independent business owners have powerful voices. When the community comes together, conversations around education, branding, and protecting the integrity of the industry can create real impact.
Connect with Kati &amp; Beauty Talk Confessions
Instagram &amp; TikTok: @beautytalkconfessions Podcast Page: <a href="https://www.flagstaff-skincare.com/beautytalkconfessions" data-start="2104" data-end="2160">https://www.flagstaff-skincare.com/beautytalkconfessions</a>
PricklyBare
Post hair removal skincare rooted in real esthetician experience Launching Summer 2026
Instagram &amp; TikTok: @pricklybare Website: pricklybare.com
If You Loved This Episode
Share this episode with another esthetician, waxer, or beauty professional and join the conversation happening across the industry right now. Your voice matters.

Beauty Talk Confessions is a podcast that goes beneath the surface of the beauty industry. The stories, the struggles, the identity shifts, the healing, and the grit behind the glow.

 

Hosted by Kati Wasserman, esthetician, business owner, and product developer, each episode features real, raw conversations with beauty professionals, founders, healers, coaches, creators, and clients who have lived the truth behind beauty.

 

We talk about:


•⁠  ⁠identity and reinvention

•⁠  ⁠confidence, comparison, and self-worth

•⁠  ⁠the emotional and unseen side of beauty work

•⁠  ⁠entrepreneurship and the messy middle

•⁠  ⁠aging, wellness, hormones, and internal beauty

•⁠  ⁠success, failures, pivots, and the lessons that shape us

 

There’s no filter here, just honest conversations that remind us beauty is personal, powerful, and deeply human.

 

Whether you're in the industry or navigating your own relationship with beauty, Beauty Talk Confessions will make you feel seen, supported, and inspired to show up as your most authentic self.

 

🔗 Social Links & Where to Find Us

 

Podcast Website:
https://www.flagstaff-skincare.com/beautytalkconfessions

 

Instagram:
@beautytalkconfessions
@pricklybare

 

TikTok:
@beautytalkconfessions

 

Booking / Contact:
pricklybare@gmail.com

 

 

Beauty Talk Confessions is a podcast that goes beneath the surface of the beauty industry. The stories, the struggles, the identity shifts, the healing, and the grit behind the glow.
&nbsp;
Hosted by Kati Wasserman, esthetician, business owner, and product developer, each episode features real, raw conversations with beauty professionals, founders, healers, coaches, creators, and clients who have lived the truth behind beauty.
&nbsp;
We talk about:
 &bull;⁠ &nbsp;⁠identity and reinvention
&bull;⁠ &nbsp;⁠confidence, comparison, and self-worth
&bull;⁠ &nbsp;⁠the emotional and unseen side of beauty work
&bull;⁠ &nbsp;⁠entrepreneurship and the messy middle
&bull;⁠ &nbsp;⁠aging, wellness, hormones, and internal beauty
&bull;⁠ &nbsp;⁠success, failures, pivots, and the lessons that shape us
&nbsp;
There&rsquo;s no filter here, just honest conversations that remind us beauty is personal, powerful, and deeply human.
&nbsp;
Whether you're in the industry or navigating your own relationship with beauty, Beauty Talk Confessions will make you feel seen, supported, and inspired to show up as your most authentic self.
&nbsp;
🔗 Social Links &amp; Where to Find Us
&nbsp;
Podcast Website: <a href="https://www.flagstaff-skincare.com/beautytalkconfessions">https://www.flagstaff-skincare.com/beautytalkconfessions</a>
&nbsp;
Instagram: @beautytalkconfessions @pricklybare
&nbsp;
TikTok: @beautytalkconfessions
&nbsp;
Booking / Contact: <a href="mailto:pricklybare@gmail.com">pricklybare@gmail.com</a>
&nbsp;
&nbsp;