Jessica Quick, of Buzz Beaute sits down with Amy Welsman, the Founder and CEO of Paume Handcare. Amy shares her journey of starting a hand sanitizer brand and the challenges she faced. She discusses the genesis of Paume and how being a new mom inspired her to create a more luxurious and enjoyable hand sanitizer. She talks about the go-to-market strategy, including focusing on direct-to-consumer sales and building partnerships with retailers.  Amy also discusses the differences between marketing in the US and Canada and the scalability of the US market.

<p>Jessica Quick, of Buzz Beaute sits down with Amy Welsman, the Founder and CEO of Paume Handcare. Amy shares her journey of starting a hand sanitizer brand and the challenges she faced. She discusses the genesis of Paume and how being a new mom inspired her to create a more luxurious and enjoyable hand sanitizer. She talks about the go-to-market strategy, including focusing on direct-to-consumer sales and building partnerships with retailers.  Amy also discusses the differences between marketing in the US and Canada and the scalability of the US market.</p>

A business podcast about BEAUTY + TECH, featuring discussion of recent news, useful in-depth interviews with industry notables, and commentary about business and technology in the beauty industry. Hosted by industry experts, brand founders, and executives.

<p>A business podcast about BEAUTY + TECH, featuring discussion of recent news, useful in-depth interviews with industry notables, and commentary about business and technology in the beauty industry. Hosted by industry experts, brand founders, and executives.</p>

Beauty Is Your Business - beautytech and beauty innovation

A show about BEAUTY + TECH  featuring discussion of recent news, useful in-depth interviews with industry notables, and commentary about business and technology in the beauty industry. Hosted by industry experts and brand founders and executives.

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