Darren Hampton is the Customer & Brand Director of Nando's in ANZ and takes a seat at the table today to unpack what actually drives growth at one of the world9s most recognisable challenger brands. As Customer and Brand Director for Nandos Australia and New Zealand, Darren shares how a purpose-led, Afro-Portuguese chicken brand has scaled across 20+ countries without losing its soul. From growing up with Nandos in South Africa to leading the brand in ANZ, he reveals why experience, culture and consistency matter more than flashy marketing tactics.


This conversation goes beyond flame-grilled chicken to explore the real levers of growth: knowing your role in the community, using data without losing emotion, building loyalty through four-wall excellence, and creating brand moments worth talking about. It9s a masterclass in balancing creativity with commercial discipline 4 and why the best marketing gets other people to tell your story.


You'll also hear:
The founding story of Nandos
Why emotion beats rationale in restaurant marketing
How Nandos reimagined the drive-through experience
The philosophy behind <Have fun. Make money. Change lives.
And what Darren can (and can't) reveal about the Black Card!

Darren Hampton is the Customer &amp; Brand Director of Nando's in ANZ and takes a seat at the table today to&nbsp;unpack what actually drives growth at one of the world9s most recognisable challenger brands. As Customer&nbsp;and Brand Director for Nandos Australia and New Zealand, Darren shares how a purpose-led, Afro-Portuguese&nbsp;chicken brand has scaled across 20+ countries without losing its soul. From growing up with Nandos in South&nbsp;Africa to leading the brand in ANZ, he reveals why experience, culture and consistency matter more than flashy&nbsp;marketing tactics.
 This conversation goes beyond flame-grilled chicken to explore the real levers of growth: knowing your role in&nbsp;the community, using data without losing emotion, building loyalty through four-wall excellence, and creating&nbsp;brand moments worth talking about. It9s a masterclass in balancing creativity with commercial discipline 4 and&nbsp;why the best marketing gets other people to tell your story.
 You'll also hear:
<ul>
<li>The founding story of Nandos</li>
<li>Why emotion beats rationale in restaurant marketing</li>
<li>How Nandos reimagined the drive-through experience</li>
<li>The philosophy behind &lt;Have fun. Make money. Change lives.</li>
<li>And what Darren can (and can't) reveal about the Black Card!</li>
</ul>

At The Table takes you behind the scenes of your favourite eats, and into the stories of the people who built them.

Hosted by Alana Brittain, who leads the Uber Eats ANZ team partnering with restaurants every day, the show sits down with some of Australia’s most passionate restaurant owners and operators to unpack how they started, scaled and stayed resilient in a fast-moving industry.

From family-run institutions to national names, each episode explores the real story behind the menu, the risks taken, the lessons learned, and the decisions that turned great food into thriving businesses.

Plus, in every episode, you will unlock an exclusive Uber Eats promo code, so you can order exactly what we are talking about to taste for yourself. 

Pull up a seat. This is At The Table.

At The Table takes you behind the scenes of your favourite eats, and into the stories of the people who built them.
Hosted by Alana Brittain, who leads the Uber Eats ANZ team partnering with restaurants every day, the show sits down with some of Australia&rsquo;s most passionate restaurant owners and operators to unpack how they started, scaled and stayed resilient in a fast-moving industry.
From family-run institutions to national names, each episode explores the real story behind the menu, the risks taken, the lessons learned, and the decisions that turned great food into thriving businesses.
Plus, in every episode, you will unlock an exclusive Uber Eats promo code, so you can order exactly what we are talking about to taste for yourself.&nbsp;
Pull up a seat. This is At The Table.

At The Table

At the table takes you behind the scenes of your favourite eats, and into the stories of the people who built them.

Hosted by Alana Brittain, Director of Restaurants ANZ, who leads the Uber Eats team dedicated to the daily growth and success of restaurant partners, the show sits down with some of Australia’s most passionate restaurant owners and operators to unpack how they started, scaled and stayed resilient in a fast-moving industry.

From family-run institutions to national names, each episode explores the real story behind the menu, the risks taken, the lessons learned, and the decisions that turned great food into thriving businesses.

Plus, in every episode, you will unlock an exclusive Uber Eats promo code, so you can order exactly what we are talking about to taste for yourself. 

Pull up a seat. This is at the table.

At the table takes you behind the scenes of your favourite eats, and into the stories of the people who built them.
Hosted by Alana Brittain, Director of Restaurants ANZ, who leads the Uber Eats team dedicated to the daily growth and success of restaurant partners, the show sits down with some of Australia&rsquo;s most passionate restaurant owners and operators to unpack how they started, scaled and stayed resilient in a fast-moving industry.
From family-run institutions to national names, each episode explores the real story behind the menu, the risks taken, the lessons learned, and the decisions that turned great food into thriving businesses.
Plus, in every episode, you will unlock an exclusive&nbsp;Uber&nbsp;Eats&nbsp;promo code, so you can order exactly what we are talking about to taste for yourself.&nbsp;
Pull up a seat. This is at the table.