What does it really take to turn a massive following into a thriving business? This week, Yris sits down with content power couple Lala Baptiste and Jay Cinco to pull back the curtain on the business behind streaming and content creation. From landing lucrative brand deals and mastering monetization to building a loyal community and creating real wealth, they’re sharing the lessons, risks, and moves that took them from creators to entrepreneurs. Plus, why giving back and investing in their community has become such an important part of their success.

What does it really take to turn a massive following into a thriving business? This week, Yris sits down with content power couple Lala Baptiste and Jay Cinco to pull back the curtain on the business behind streaming and content creation. From landing lucrative brand deals and mastering monetization to building a loyal community and creating real wealth, they&rsquo;re sharing the lessons, risks, and moves that took them from creators to entrepreneurs. Plus, why giving back and investing in their community has become such an important part of their success.

What does it take to rewrite your story when the odds are stacked against you? Against All Odds is a podcast that amplifies the voices of those who defied expectations, shattered barriers, and broke generational patterns. Hosted by Yris Palmer (Former Celebrity Lash Tech/Owner of Star Lash Extensions, Entrepreneur & Investor) a child of immigrant parents who forged a path to success against all obstacles, this show dives deep into the resilience, grit, and mindset of individuals who refused to be defined by their circumstances.

Each episode features raw, inspiring conversations with entrepreneurs, creatives, and change-makers who turned struggle into strength. If you’ve ever felt like the underdog, this podcast is your proof that the impossible is within reach.

New episodes every Tuesday on iHeartRadio and YouTube. 

Against all Odds is a Hyphenate Media Group production in partnership with iHeart’s My Cultura Podcast Network.

What does it take to rewrite your story when the odds are stacked against you? Against All Odds is a podcast that amplifies the voices of those who defied expectations, shattered barriers, and broke generational patterns. Hosted by Yris Palmer (Former Celebrity Lash Tech/Owner of Star Lash Extensions, Entrepreneur &amp; Investor) a child of immigrant parents who forged a path to success against all obstacles, this show dives deep into the resilience, grit, and mindset of individuals who refused to be defined by their circumstances.
Each episode features raw, inspiring conversations with entrepreneurs, creatives, and change-makers who turned struggle into strength. If you&rsquo;ve ever felt like the underdog, this podcast is your proof that the impossible is within reach.
New episodes every Tuesday on iHeartRadio and YouTube.&nbsp;
Against all Odds is a Hyphenate Media Group production in partnership with iHeart&rsquo;s My Cultura Podcast Network.

Against All Odds with Yris Palmer

The Business of Streaming: How Lala Baptiste & Jay Cinco Turned Content Into An Empire

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/e25995c6-e88d-4e6f-a050-b4aa002af27a/transcript