How does a designer from the US who's never set foot in Australia manage to capture our city's spirit in a logo that goes viral? 

We chat with Caleb Nugent, the man behind the 'Brisbane B,' about his surprise fame and his upcoming trip to the city he's only seen on Google Maps.

How does a designer from the US who's never set foot in Australia manage to capture our city's spirit in a logo that goes viral? 
We chat with Caleb Nugent, the man behind the 'Brisbane B,' about his surprise fame and his upcoming trip to the city he's only seen on Google Maps.

Tune in to 4BC Afternoons, weekdays from 12pm-3pm.

Tune in to 4BC Afternoons, weekdays from 12pm-3pm.

4BC Afternoons

How an Oregon designer's 'fun project' became Brisbane's viral logo

https://api.omny.fm/orgs/88b564ea-a9a6-4751-910a-a5d800019396/clips/affbf5b7-978f-4935-a6cc-b394004830dc/transcript

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