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Russ and Freddie explain what The Wiggles and Taylor Swift have in common, and why she demonstrates the fundamentals of marketing. They clash over the right to disconnect, and offer up their ideas for a pitch to sell it. 

<p>Russ and Freddie explain what The Wiggles and Taylor Swift have in common, and why she demonstrates the fundamentals of marketing. They clash over the right to disconnect, and offer up their ideas for a pitch to sell it. </p>

Every week, advertising gurus Russel Howcroft and Freddie Young offer a glimpse behind the curtain of the world’s most talked about marketing campaigns, brands, ideas, advertising news and industry screw ups.

<p>Every week, advertising gurus Russel Howcroft and Freddie Young offer a glimpse behind the curtain of the world&rsquo;s most talked about marketing campaigns, brands, ideas, advertising news and industry screw ups.</p>