We go to school this week with lady boss and publisher of Vice’s Broadly, Ari Wengroff, to have an enlightened conversation about what female-led content looks like, how it’s taking main stage, and how many brands still aren’t digging in despite lots of noise and proclamations. Ari talks about her first experiences at Vice and how she took “nothing starts with no” to heart, pushing into new roles and opportunities – including leading the award Emmy-nominated, Woman, on Viceland with legend Gloria Steinem. Ari, Alexa and Laura talk about a challenge to brands around building the the pipes to realize Broadly for Business (let’s do this brand marketers) and hear her well-crafted #KillBuyDIY (we think she practiced).