Kos Samaras spends hundreds of hours listening to what voters really think.

In focus groups and in surveys, his research and political strategy firm, RedBridge Group, gathers the opinions of everyday Australians to paint a picture of the national mood: What is worrying us? What do we think of the prime minister’s mansion, or the opposition leader’s share portfolio? Which politicians can we trust?

But Samaras says this picture gets warped by politicians who live and die by the two-party preferred poll numbers and the 24-hour news cycle, but fail to learn much beyond that.

Today, director at RedBridge, Kos Samaras, on the group of voters who’ll decide the outcome of the upcoming election – and the things they want that no one is offering.

 

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Guest: Director at RedBridge, Kos Samaras.

Photo: AAP Image/Bianca De Marchi

Kos Samaras spends hundreds of hours listening to what voters really think.
In focus groups and in surveys, his research and political strategy firm, RedBridge Group, gathers the opinions of everyday Australians to paint a picture of the national mood: What is worrying us? What do we think of the prime minister&rsquo;s mansion, or the opposition leader&rsquo;s share portfolio? Which politicians can we trust?
But Samaras says this picture gets warped by politicians who live and die by the two-party preferred poll numbers and the 24-hour news cycle, but fail to learn much beyond that. Today, director at RedBridge, Kos Samaras, on the group of voters who&rsquo;ll decide the outcome of the upcoming election &ndash; and the things they want that no one is offering.
&nbsp;
If you enjoy&nbsp;7am, the best way you can support us is by making a contribution at <a href="http://7ampodcast.com.au/support">7ampodcast.com.au/support</a>.
&nbsp;
Socials: Stay in touch with us on <a href="http://www.instagram.com/7ampodcast">Instagram</a>
Guest: Director at RedBridge, Kos Samaras.
Photo: AAP Image/Bianca De Marchi

An independent daily news show. We feature the country’s best reporters, covering the news as it affects Australia. This is news with narrative, every weekday.

An independent daily news show. We feature the country&rsquo;s best reporters, covering the news as it affects Australia. This is news with narrative, every weekday.

A daily news show from the publisher of The Monthly and The Saturday Paper.

A daily news show from the publisher of The Monthly and The Saturday Paper. Hear from the country’s best reporters, covering the news as it affects Australia. This is news with narrative, every weekday.

‘If I was on the Labor side of politics, I'd be worried’

https://api.omny.fm/orgs/2fb3740d-3436-44af-8cc0-a91900716aa5/clips/b95f328b-f1b8-4e40-bbf5-b2a70048ab6b/transcript

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