The world’s richest man, Elon Musk, has a new pet project. He is reinventing, and possibly destroying, the site formerly known as Twitter.

Now known simply as X, the iconic blue bird logo is no more. But Musk’s rebrand isn’t purely for aesthetics. It's the beginning of the billionaire’s vision to create a ubiquitous ‘everything app’ of the future. 

Could this ambitious plan to centralise communication, shopping, banking and social media be brazen enough to work? Or will x.com be an expensive mistake? 

Today, Reuters financial journalist and long-time watcher of Elon Musk’s business empire, Antony Currie, on Elon’s plan to disrupt the global financial system. 




Socials: Stay in touch with us on Twitter and Instagram

Guest: Financial journalist and editor at Reuters Breakingviews, Antony Currie.

The world’s richest man, Elon Musk, has a new pet project. He is reinventing, and possibly destroying, the site formerly known as Twitter.Now known simply as X, the iconic blue bird logo is no more. But Musk’s rebrand isn’t purely for aesthetics. It's the beginning of the billionaire’s vision to create a ubiquitous ‘everything app’ of the future. Could this ambitious plan to centralise communication, shopping, banking and social media be brazen enough to work? Or will x.com be an expensive mistake? Today, Reuters financial journalist and long-time watcher of Elon Musk’s business empire, Antony Currie, on Elon’s plan to disrupt the global financial system.  Socials: Stay in touch with us on <a href="http://www.twitter.com/7ampodcast">Twitter</a> and <a href="http://www.instagram.com/7ampodcast">Instagram</a>Guest: Financial journalist and editor at Reuters Breakingviews, Antony Currie.

An independent daily news show. We feature the country’s best reporters, covering the news as it affects Australia. This is news with narrative, every weekday.

An independent daily news show. We feature the country&rsquo;s best reporters, covering the news as it affects Australia. This is news with narrative, every weekday.

A daily news show from the publisher of The Monthly and The Saturday Paper.

A daily news show from the publisher of The Monthly and The Saturday Paper. Hear from the country’s best reporters, covering the news as it affects Australia. This is news with narrative, every weekday.

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