Coles has asked suppliers to drop their prices in an effort to match decreasing inflation, which has clearly outraged both producers and consumers.

QUT Professor of Marketing and Consumer Behaviour Gary Mortimer told Jo McManus on 6PR Mornings the push will potentially preclude a "discounting blitz" by the supermarket aimed at bringing customers back through their doors.

Coles has asked suppliers to drop their prices in an effort to match decreasing inflation, which has clearly outraged both producers and consumers.
QUT Professor of Marketing and Consumer Behaviour Gary Mortimer told Jo McManus on 6PR Mornings the push will potentially preclude a "discounting blitz" by the supermarket aimed at bringing customers back through their doors.

Gary Adshead will keep you up to date with all the latest breaking stories and issues on 6PR Mornings.

Gary Adshead will keep you up to date with all the latest breaking stories and issues on 6PR Mornings.

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