The future of WA product Lance 'Buddy' Franklin has been one of the biggest talking points in Australian sport since news emerged the Swans star may not remain in Sydney beyond this season.

Wide World of Sports understands Franklin has informed the Swans he will depart at the end of 2022, and it's believed he and wife Jesinta are motivated to move north to be close to family on the Gold Coast.

Franklin's desire to play on at the age of 35 is strong and fuelled by a motivation to win more premierships.

6PR sports presenter Paddy Sweeney told Gareth Parker on 6PR Breakfast even Lions captain Dayne Zorko seemed shocked by the move.