As inflation bites, Australians are mistakenly cutting out fresh vegetables to save money, prompting industry leaders to warn that processed snacks are actually significantly more expensive per serve.

Ausveg Managing Director Justine Coates joined Jason Matthews on 4BC Mornings to promote the "Plus One Serve" campaign, urging Aussies to increase their critically low vegetable intake from just 1.8 serves a day.

As inflation bites, Australians are mistakenly cutting out fresh vegetables to save money, prompting industry leaders to warn that processed snacks are actually significantly more expensive per serve.
Ausveg Managing Director Justine Coates joined Jason Matthews on 4BC Mornings to promote the "Plus One Serve" campaign, urging Aussies to increase their critically low vegetable intake from just 1.8 serves a day.

Tune in to 4BC Mornings, weekdays from 9am-12pm.

Tune in to 4BC Mornings, weekdays from 9am-12pm.

4BC Mornings

4BC Mornings with Jason Matthews

The crisper: Is your fridge design killing your vegetables?

https://api.omny.fm/orgs/88b564ea-a9a6-4751-910a-a5d800019396/clips/4f18a708-5c2d-49b3-9c40-b3e9000a85d2/transcript